Unique Marketing Tips: September

Services for Real Estate Pros with Marketing 4 Realtors

Unique Marketing Tips: September

Here are a few ideas to help spur you into some unique marketing ideas for the month of September! If you'd like assistance in designing even more ideas or implementing a unique marketing campaign, just give me a holler! 



6 - Read A Book Day - Take time out of your busy life, and relax with a good book.

12 - National Video Games Day - This day celebrates popular video games that stormed onto the market, and changed the way your kids play games.

16 - Working Parents Day - Working Parents Day gives recognition to moms and dads who work hard to provide for their children.

For each holiday, you can come up with a twist to make it related to real estate in some way. Here are some suggestions for you:


booksSeptember 6 - Read A Book Day- This is the day to instill (or flame) a love of reading. Plan to spend an hour or two at a local elementary school, reading to the children. At the end of your visit, give each child a book. Inside the book, put your brochure and 2 business cards. Or you can give each child a bag to take home that includes a new book, and any other information you would like to give their parents. This is a great way to develop a new area to promote yourself - a specific school (or schools) in your area! You can become the school realtor or mortgage broker! This can be something you do monthly - just rotate classrooms. For examples of places where you can get larger quantities of books at a discount, try these websites:


September 12 - Video Games Day - Let's face it... Video games are here to stay. Instead of phasing out, they are becoming more and more popular and more and more sophisticated. My son is now going to college for a degree in gvideo gamesame design! Why not use this to your advantage? Find a local Civic Center which has a gym or large meeting room that you can rent (some places let residents use the rooms for free). Then, locate several game dealers in your area such as GameStop, EB Games, or others like them. Arrange for them to work with you on setting up a game review day. They can supply the systems and the games - you supply the place and the people. Invite your contacts (especially the buyer and seller prospects) and their families to a day of games. While the kids are playing, you can use that time to get to know the parents and give them information about how you can help them play the game of home ownership!


September 16 - Working Parents Day - This is the perfect opportunity to get into the crowd of working parents. Host a celebratory brunch or even just a smaller scale event where you provide finger foods or cookies and punch. You'll be in the perfect position to find out if these parents are interested in buying, ready to buy, or anywhere in between! A great way to do this is to partner with someone else in your industry - real estate agents can partner with mortgage lenders or stagers. It's a win-win for all parties involved and you cut the cost of the event completely in half!


The point is to get your name out there, get in front of your leads and your contacts. Make a name for yourself by doing things that others in your field aren't. Stand out from the crowd!


~Renae - Market 4 Real!


Are you ready to jumpstart your marketing campaign? Don't put it off! Contact us today for assistance and get started getting your name in front of your potential clients today! Thinking about using a Virtual Assistant but not sure if you're ready? Contact me for a free consultation! Want to take a Virtual Assistant for a test drive? Try a 5-hour starter block for $20/hr!


Comments (14)

Brenda J. Andrew
Professional Realtor in Conroe/Willis, TX

Great ideas - I really like the one about the book!  The finger foods sound good too.  I need to pencil something in and do something different. Thanks for sharing!

Aug 08, 2013 02:03 AM
Renae Bolton
Marketing 4 Realtors - Garfield Heights, OH
I'm your Professional Real Estate Marketing VA!

"Read a Book Day" is a double-whammy, Brenda. You get to do something super fun by reading to the kids, which they will LOVE you for (and who doesn't want some kid affection??) and then you hit the parents, who become your friends because they also love for people to show a little kindness to their kids. Either way, have fun and be original! You'll be so happy you did!


Aug 08, 2013 01:31 PM
Evelyn Johnston
Friends & Neighbors Real Estate - Elkhart, IN
The People You Know, Like and Trust!
You could even find a book about moving. You know kind of like those first books about going to the dentist or doctors.
Aug 25, 2013 04:10 AM
Christine Pappas - REALTOR®
eXp Realty - Willoughby, OH
When You’re Ready To Move, I’m Ready To Help

Great ideas!  Thanks for sharing them!


Aug 25, 2013 10:59 PM
Lyn Sims
Schaumburg, IL
Real Estate Broker Retired

I would like to include the ever popular 'Talk like a Pirate Day' on September 19th.  Ayeee, what's the problem with that matie?

Aug 26, 2013 12:54 AM
Travis "the SOLD man" Parker; Broker/Owner
Travis Realty - Enterprise, AL
email: Travis@theSOLDman.me / cell: 334-494-7846

THANK you for the book link tips. I've about cleaned out the local flea markets!

edit: problem with link to  Bigger Books

Is this it:  http://www.biggerbooks.com/

Aug 26, 2013 02:07 AM
Marte Cliff
Marte Cliff Copywriting - Priest River, ID
Your real estate writer

All good ideas! You can also use those events to tie in to a blog post or a "keeping in touch" email to your past clients and sphere of influence. 

Aug 26, 2013 03:29 AM
Bob Miller
Keller Williams Cornerstone Realty - Ocala, FL
The Ocala Dream Team

Hi Renae, we agree, but we prefer reading, reading, and more reading to videos, TV and games.

Aug 26, 2013 05:08 AM
Kimo Jarrett
Cyber Properties - Huntington Beach, CA
Pro Lifestyle Solutions

Great ideas and thanks for sharing. Some agents, like me are not as creative as others so it's great to learn and earn with the AR community. Thank you so much.

Aug 26, 2013 05:11 AM
Dorte Engel
RE/MAX Leading Edge - Bowie, MD
ABC - Annapolis, Bowie, Crofton & rest of Maryland

Dear Renae,

Great ideas. Out of the ordinary for sure.

Aug 26, 2013 07:03 AM
Donna Foerster
HomeSmart Realty Group - Parker, CO
Metro Denver Real Estate Assistant

Renae~ Thanks to Marte Cliff for reblogging your post! Great ideas for marketing!

Aug 26, 2013 09:23 AM
Lora "Leah" Stern 914-772-4528
Coldwell Banker, 170 N Main Street, New City NY 10956 - New City, NY
Real Estate Salesperson

Renae, what clever and original ideas for marketing.  Love the book idea and celebrating working parents.  Not too keen on promoting video games. We're addicted enojugh as it is.

Aug 26, 2013 10:20 AM
Jan Green - Scottsdale, AZ
Value Added Service, 602-620-2699 - Scottsdale, AZ
HomeSmart Elite Group, REALTOR®, EcoBroker, GREEN

Great blogging ideas for anyone who has writers block!  It's great to search out these types of things, search locally, then post it. 

Aug 27, 2013 03:47 AM
Lisa Friedman
Great American Dream Realty - Essex, VT
35 Years of Real Estate Experience!

I love the book a day idea. That is a really good one!

Aug 31, 2013 02:40 PM