Top Ten Reasons We Hope You Love the New ActiveRain Profiles

Real Estate Technology with ActiveRain

New ActiveRain Profile Pages

We are very excited to announce the second phase in the redesign of ActiveRain. Today, we have released the newly redesigned profile pages on ActiveRain.

When we released the new header design, the functionality of the website didn't change much. We basically just moved around a few things. Well the new profiles are quite a change from the old profiles. We realize some people are resistant to change, so we'd like to share with you 10 reasons that we hope you are going to love the new profile pages.

Let's do it Letterman style.......a countdown.........


10. Marquee Header Photo: The new profile pages allow you to have a marquee header photo at the top of your profile page. Just like on Facebook, your new ActiveRain profile page allows you to have a large header image to catch people's attention and let them know what you are all about. You can visit the post Kerrie wrote to get the specifics on size.

9. Primary and Secondary Markets: In the past, members were only able to select one primary market where your profile was placed. With the new profiles, you are able to select one primary market, and up to 6 additional secondary markets to show up on your profile. You will not show up in the rankings for these other markets in any of the public lists around the site, but don't be surprised when we start making use of your secondary market information in the future.

8. Most Recent Posts Prominently Displayed: On the right hand side of your new profile page, we will display your 5 most recent posts for visitors to be able to easily access

7. Real Estate Resources: Of course, your 5 most recent posts may not be the most important posts or resources you have available for your clients or potential clients. So we now allow you to easily provide links to important real estate resources. It will probably be a good idea to link to your relocation guide. Or maybe you want to link over to your lender so someone can get pre-approved. No matter what you consider important, you can easily share that information with visitors to your new profile.

6. Add Your Expertise: In the past, if you wanted to talk about the area in which you specialized, you had to do it in the body of the text on your profile page. Now, you have the ability to list off the things in which you are an expert. Do you work short sales? Or maybe you specialize in co/ops? No matter what your specialty, you will be able to let anyone visiting your profile (including the search engines) know what you do best. I'm really excited about how this factors into an improved ActiveRain search in the future. Make sure to add your expertise to your profile!

5. Custom Call to Action Button: One of the primary purposes of the redesign of the profile page was to make the calls to action more obvious and to have them stand out a little bit more than before. The custom call to action button allows you to create an obvious call to action on your profile page that matches your business. You decide where the call to action link points and what the wording is on the button. Check out Kerrie's post to see which different calls to action are available.

4. Client Testimonials: You all have these, right? You should absolutely have a place online where you accumulate what your past clients have had to say about you. In your new ActiveRain profile, we have a special section that allows you to insert up to 30 client testimonials. The 8 you choose will show up on your profile with an easy way for people to find the other 22 professions of love for your business. 

3. Social Media Icons: Everyone and their grandma has a Facebook account. So we want to make it super easy for people to connect with you on the more popular social media networks. The new ActiveRain profile makes it really easy to add a link to your Facebook, Twitter, Youtube, Pinterest, Google+ and LinkedIn and then have the corresponding icon display on your page. Now, visitors to your profile can easily find you wherever you choose to let them find you.

2. A New Lead Widget: One of the more prominent features of the new profile pages on ActiveRain is the new 'Lead Widget' that displays near the top of the right hand column of the profile page. With this new widget, you can instruct visitors of your page to inquire however you would like them to inquire. As a default, the widget says 'ask me a question'. But you can change that verbiage to say whatever you would like it to say. Maybe you want it to say 'What Rate are you Looking for on your Loan?'. Or maybe as an agent you could have the lead widget say 'What area of Seattle are you looking to live?". The sky is the limit on how you can use that lead widget to engage the folks that end up checking out your profile. 

1. Crisp, Clean Look and Feel: From the new header image, down to the featured video that we allow you to embed (we never even touched on that much cool new stuff), the design of the new profile pages is meant to focus on the things that allow potential clients to reach out and engage with you. We've limited your ability to customize the text portions of the page to a standard text size and color. We want the focus of the page to be on ways your next client can engage with you. We would rather they not be razzled and dazzled by dancing bears and purple font and left wondering how you can help them achieve their real estate goals.

We're super excited about the new profile page design on ActiveRain. For a more technical explanation of some of the features, please head over and check out Kerrie's post. She dives into the facts and figures behind the new profile pages. Chances are, if you have a question about something specific, Kerrie has the answer for it over on her post. 

Up next on the redesign post pages.

Get a Tour of the New Profile Pages

If you would like to get a guided tour of the new profile pages, the new set up actually walks you through each section each time you go in to edit your profile until you completely fill it out. Visit your profile and start the guided tour now.



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Re-Blogged 12 times:

Re-Blogged By Re-Blogged At
  1. Brad McDaniel 08/22/2013 04:43 PM
  2. Silvia Dukes PA, Broker Associate, CRS, CIPS, SRES 08/22/2013 10:09 PM
  3. Gabe Sanders 08/22/2013 10:23 PM
  4. Lynn B. Friedman 08/22/2013 10:34 PM
  5. Charita Cadenhead 08/23/2013 12:19 AM
  6. Kristin Hamilton CA Realtor 08/23/2013 01:35 AM
  7. Praful Thakkar 08/23/2013 05:55 AM
  8. Barbara-Jo Roberts Berberi, MA, PSA, TRC - Greater Clearwater Florida Residential Real Estate Professional 08/23/2013 09:50 AM
  9. Kathleen Ann Pacheco-Corbett 08/23/2013 11:34 AM
  10. Susan Haughton 08/24/2013 03:49 AM
  11. John Bunka 09/05/2013 02:50 AM
  12. Susan Gaieski 10/27/2013 06:04 AM
  13. Susan Gaieski 10/27/2013 08:00 AM
ActiveRain Community

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Tim Lorenz
TIM LORENZ - Elite Home Sales Team - Mission Viejo, CA
949 874-2247

Yikes I have not had time to upgrade.  I will have to take the time.

Sep 05, 2013 02:56 AM #193
Anthony Rollins
Keller Williams Realty-Overland Park - Overland Park, KS
The Adam Butler Team


Thanks for highlighting some of the features of the new profile pages.  As someone who just upgraded to a premium Rainmaker account, I am still working on personalizing that page as well and look forward to customizing the new profile page as well.


Sep 05, 2013 03:39 AM #194
78,946 Real Estate
Success Realty - Pembroke Pines, FL

The new look is phenomenal !!

Sep 05, 2013 11:33 PM #195
Tanya Van Blake-Coleman
Van Blake-Coleman Realty, St. Thomas/ - St Thomas, VI
Improving the Quality of Your Life

I love the new look and have done some updating. Thanks so much

Sep 06, 2013 12:32 AM #196
Robert Burke
Real Estate Group of Cenla - Alexandria, LA
Realtor for Life

Why are my posts saving in draft mode and not posting?

Sep 06, 2013 01:49 AM #197
Patricia Aulson
Realtor - Portsmouth NH Homes-Hampton NH Homes

Change is nice, I think a new look is a great idea.


Thank you Bob


Patricia Aulson/

Seacoast NH

Sep 09, 2013 12:50 AM #198
Bob Crane
Woodland Management Service / Woodland Real Estate, Keller Williams Fox Cities - Stevens Point, WI
Forestland Experts! 715-204-9671

Hi Bob, Love the new profiles, could you elaborate a bit on #5, the call to action button, I checked out the link to Kerrie's blog but found even less info there regarding this button.  Thank You!

Sep 10, 2013 05:31 AM #199
Bob Crane
Woodland Management Service / Woodland Real Estate, Keller Williams Fox Cities - Stevens Point, WI
Forestland Experts! 715-204-9671

I think I found something good to do with that button, "Learn more" leads to a blog with links to my best Forestry posts.

Sep 10, 2013 10:13 PM #200
Neil Tinajero
Re/Max Masters - Rancho Cucamonga, CA

I am really liking this new look. Way better than the first one. lol

Sep 11, 2013 07:05 AM #201
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • Green • GRI • HAFA • PSC Calabasas CA

I like the new profle format, much better than the old one.

But I'm here to ask:

Where is the 'spell check' is gone from the comments field?( right here, up, no such option any more) I do a lot of typos and I miss it dearly! Am I the only one who needs a spell check back into the comment field?

Sep 27, 2013 05:22 PM #202
Ralph Gorgoglione
Maui Life Homes / Metro Life Homes - Kihei, HI
Hawaii and California Real Estate (310) 497-9407

Feeling very fortunate that the good folks at AR work very hard to bring our community a commitment of constant improvement.

Sep 28, 2013 03:52 PM #203
CA COASTAL ESTATES Lauren Selinsky Perez CRS
California Coastal Estates - Aliso Viejo, CA
"Your Real Estate Broker" #oclauren
I like the more simplified look. I'm also guessing you all removed pix to move the site along.... How can I edit and input my AR link and whatever else is missing on that left tab?
Sep 30, 2013 01:30 PM #204
Jerome Schrier
Keller Williams Referred Realty, Brokerage - Toronto, ON
Your Agent Matters
I love the new layout
Oct 03, 2013 11:29 AM #206
Jane Chaulklin-Schott
TEAMCONNECT REALTY - (407) 394-9766 - Orlando, FL
TeamConnect Luxury Homes - Orlando, Florida, 32836
Vacationing in Hawaii for a couple weeks AND WITH MY BROKERS. Perfect time to play 'catch up' on that profile of mine. Especially because they are great on this. Thank you for the Letterman 10!
Oct 03, 2013 04:50 PM #207
Debra B Albert, PA - Keyes Realty
Keyes Realty Treasure Coast, 34986 - Port St Lucie, FL
Ron and Debbie 772.708.3292

LOVE IT!!! Active Rain Rocks~

Oct 18, 2013 03:58 AM #208
Jeanne Kozak
RE/MAX In Action - Martinsburg, WV
REALTOR and Broker/Owner in WV and VA
I think I am brain dead. When I click on edit profile, nothing happens, I can click all night long and nothing happens
Oct 18, 2013 09:16 AM #209
Bob Stewart
ActiveRain - Seattle, WA
ActiveRain Ambassador


I sent you an email with a direct link to the ability to edit your profile. I also gave a troubleshooting tip to see if we can fix that issue.

Oct 18, 2013 09:21 AM #210
Amy Gutschow
RE/MAX - Sheboygan, WI
Professional Real Estate

I am excited to get started working on my profile.  Thanks for the info.   I love this site!

Oct 23, 2013 01:40 PM #211
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • Green • GRI • HAFA • PSC Calabasas CA

I'm curious about this one: you offer to make the listing featured on the profile page. I believe, it is a free service, or there is some fee for this? 


Oct 26, 2013 06:38 PM #212
David Shamansky
US Mortgages - David Shamansky - Highlands Ranch, CO
Creative, Aggressive & 560 FICO - OK, Colorado Mtg

No doubt this is an ever evolving format and one that proves without question AR supports its members and is always looking for new and cutting edge ways to ensure their commitment is returned exponentially!

Oct 27, 2013 03:22 AM #213
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