We all know that Social Media is a really important aspect of today's society. But it's important to know and understand how to best utilize all aspects of social media for your advantage.
That brings me to the importance of Blogging and especially Blogging with Active Rain. Yes ... you can use many avenues to publish your Blog, but Active Rain is without a doubt the best way to Blog as a Real Estate Agent because how it's directly linked to obtaining "Google Juice". With Active Rain, you move up in the Google rankings much faster than using other forms of Blogging.
In addition to posting your Blog on Active Rain, it's equally important to then post a link to that Blog on various other social media sources such as Facebook, Google+, LinkedIn, Twitter and Pinterest. This enables you to reach an even more broad range of people who will read it and give it an even longer life. Although Blogs live on FOREVER, this gives them an extra boost in people finding them easier.