Real Estate Auctions Offer A Unique Marketing Plan
A successful auction promotion demands that we pay particular attention to each and every detail so that the advertising will reach the segment of the market interested in buying your property. Our in-house advertising experts will carefully analyze your property to direct informative advertising to that particular segment of the market. Our sales representatives take pride in showing special attention to every phase of the promotion campaign to assure you that the auction will produce the MAXIMUM price possible at the most EFFICIENT cost. Through our concentrated advertising program, we attract serious buyers with real purchasing power.
The marketing plan for a real estate auction goes far beyond a small section in the local newspaper. The real estate auction marketing plan targets all the major components important in today's competitive market. The various phases include brochure packages showcasing all the details of the property, print media with local advertisement agencies and newspapers with strategic placement of ads using our designed outlines for the most appealing placement. Internet marketing constitutes a large part of the marketing plan due to the fact that Internet has become one of the main forms of property searches. With strategic placement of key words, organic searches, and placement of the property information package and details online at both www.rowellauctions.com and www.myersjackson.comfor optimum exposure of the property. The property will be available to be viewed and reviewed by a potential purchaser with the goal in mind to provide as much information possible to secure the comfort and willingness to purchase from the buyer. The auction calendar online will have any and all pertinent information to that specific auction. Signage and specialty journals also offer another form of exposure that will link together along with Internet marketing, print media, and brochure packages, to obtain the highest level of aggressive marketing available for each property.The importance of a well established, solid marketing plan can not be overlooked and it is the key to a sucessful auction.
For more information on real estate auction marketing please visit http://www.myersjackson.com/