Well I received another solicitation phone call today from a company offering referrals for a monthly charge and then 19% at the sale. The monthly charge is nominal and 80% of the referral goes back to the customer. I dunno about this. The website has other "perks" for the consumer like discounts for cars and home improvements as well as from real estate agents. Would I be better off just giving the 19% back to my customers myself? Would I be getting all kinds of unqualified leads turning into a wild goose chase? Would these types of leads expect more than just the referral fee? Why stop there with the cash back incentive? Writing this blog, I think I've answered my own questions. If anyone out there has had any experience positive or negative with ePerks, I'd love to hear from you!
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