Pinnacle Hills Promenade, the newest destination for upscale shopping, opened last fall in time for the Christmas season in Rogers. Everything (almost everything) you always wanted can be found there.
The Promenade calls itself a "lifestyle." The open-air mall features almost 1 million square feet of retail and office space along with beautiful architecture, fountains and verdant landscaping. It is an "outdoor" mall, which may be great in the spring, summer and fall, but I wonder when temperatures drop in the winter, whether business to the many stores will suffer.
Anchors are JCPenney and Arkansas' own Dillard's. Malco Theaters will feature an updated look and 12 screens for your viewing enjoyment. There are too many specialty shops to list here in addition to food of all types. Some stores, such as Barnes & Noble, aren't open yet but will be soon.
Naturally, something of this magnitude creates a need for more infrastructure. New intersections have already been created and construction is underway in I-540 for new on- and off-ramps. When complete, they will replace the Perry Road overpass and the new road will be named "Promenade." Time will tell what else has to be done as other businesses are lured to the area.
Also last fall Sam's Club, the wholesale membership club operated by Wal-mart, finally opened a store in Bentonville, where the Wal-mart home office is located. It seems a little strange that it took so long for this to happen, but with the phenomenal growth in Benton County, the retail giant evidently felt the time was right. Previously there was only one Sam's Club in NW Arkansas, in central Springdale. Soon another will be opening in Fayetteville.
But let's not forget Northwest Arkansas Mall in Fayetteville. It has been open for several years and has been a mainstay for the entire area, including parts of Missouri and Oklahoma. It not only has JCPenney and Dillard's but also a large Sears. All together some 100 stores are there - all heated and air-conditioned indoors. NW Arkansas Mall is located on Hwy. 71B, where north Fayetteville and south Springdale meet.
Most likely NW Arkansas Mall will lose a bit of business for the first couple of months after the Promenade opens. That always happens because people just like to see what's new. But I think there is enough growth to support both malls.
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