Do It With Passion

Services for Real Estate Pros with Creative Read, Inc.

SandyWhat is so remarkable about the agent website I just finished?  It's for a 91 year old real estate agent who decided she needed to boost her online marketing presence.  That's right - 91 and a real estate agent for 50 years right here in Northern Virginia.  When I got the call from Sandy Augliere on Friday, I wasn't too surprised since I had been in the Long & Foster Falls Church Office on Tuesday giving a presentation about effectively using web based marketing.  What is more striking to me is that just the night before, I had purchased the domain name thinking it was too good to leave available and surely one of the Falls Church agents would want it.  Then Sandy called on Friday saying she had a listing in Lake Barcroft and it was the most expensive listing in the history of the community; a community she has lived in for the 50 years she has been a real estate agent.  I said, "Sandy would you like to have the domain name for your website?"  And she thought that would be a pretty good idea, so that's what we've done. 

Swim with the SharksNow I'm not a person normally prone to superstition and looking for "signs."  But sometimes what we call "signs" are nothing more than life unfolding the way it is meant to.  Every Thursday morning I get an email from Harvey MacKay and I have for years.  He is one of the most inspirational business writers I know and his columns always provide something of value: a perspective that is fresh or a reminder of things worth remembering every day.  His column on Feb. 28th was one of his best: Facts Inform but Passion Moves.  It is about those who live life with great passion.  And living with passion is surely a choice; one that I have made and one that Sandy Augliere has made too.  Reading Harvey's column is to understand why those who love what they do truly don't work a day in their life.  When I grow up (if I grow up) I hope to still be doing what I love at the age of 91 the way Sandy does it every day.  She is a credit to the profession of real estate and an inspiration to all who know her! 

Leslie Bloss, Bellevue Real Estate Professional
Bellevue, WA

Hi Catherine,

Thank you for sharing.  I like Harvey's MacKay's last sentence: 

"Mackay's Moral: The biggest challenge is not to add years to your life-but passion to your years."

Mar 02, 2008 10:59 AM
Sean Allen
International Financing Solutions - Fort Myers, FL
International Financing Solutions

Catherine, that was a great blog and very inspirational. I hope that I am that spry at 91 ..... Actually I hope I'm alive and still have a satisfying life.

Your Headline caught my attention "Do It with Passion" .... Oh My, I was thinking something a little more racy.

Sean Allen

Mar 02, 2008 11:03 AM
Catherine S. Read
Creative Read, Inc. - Fairfax, VA

Leslie - I agree with you in recognizing his moral as the real lesson.  I have to tell you that getting his emails every Thursday really makes my week!  I've learned a lot from Harvey Mackay!

Sean - Titles are always difficult to come up with.  But in this instance, if it caught your attention, it did the job!  91 is a remarkable achievement to contemplate, but to still be working and loving what you do - how do you measure the value of that?

Mar 02, 2008 11:11 AM
Nannette Turner
eXp Realty LLC - Lynchburg, VA
Online Marketing Home Ownership Advocate Specialis
Yeah, this is cool, I too love my work and don't consider it work.  Great post
Mar 02, 2008 11:13 AM
Nancy Pav
Century 21 Redwood Realty - Ashburn, VA
Nancy Pav, Your "GottaHave" Realtor
91 and still selling real go Sandy!  I want to be like her when I grow up too!
Mar 02, 2008 11:25 AM
Catherine S. Read
Creative Read, Inc. - Fairfax, VA
Nancy, you of all people, probably have the best shot of anyone I know!
Mar 02, 2008 11:27 AM
Bob Carney
Taylor-Made Deep Creek Vacations & Sales - Mc Henry, MD
Licensed MD/PA Real Estate Agent

WOW...91 years young and still out there beating the pavement.  Sandy, You Go Girl!!! I love that you are increasing your internet presence!!! 

Obviously all the signs in Lake Barcroft point to Sandy.  Good luck with your listing!!! 

Mar 02, 2008 10:09 PM
Great Post Catherine!! The work you are doing and others to help make web based marketing easier and more relevant is awesome!
Mar 02, 2008 11:37 PM
Catherine S. Read
Creative Read, Inc. - Fairfax, VA
You are lucky Lars!  And so is Long & Foster.  Anyone who thinks the market is tough today should talk to Sandy about what 50 years of ups and downs really looks like!  And she's STILL in the business!
Mar 03, 2008 05:15 AM

Hey. Sandy Augliere is my grandmother actually.  While googling her name, I came across this website.  I am so happy that she has been blogged.  If she isn't already aware of this page, I would love to show it to her, I know she would be thrilled.


Caroline Augliere

May 28, 2008 02:22 PM
Cathy Lee
CL Design Services Home Staging - Danville, CA

Wonderful post and I would love to meet this amazing woman!  I have a dear friend still working in her 80's who said to me...Retire??? No, it is now the years of Refire!!!!  I inspire to this... 

May 28, 2008 04:19 PM
Anna Matsunaga
Team Momentum Keller Williams Realty Tacoma - Lakewood, WA
Seller specialist, Certified Negotiation Expert

I love this, I have often told people I would do this no matter how much money I had whether I needed to work or not I Love RE, so great to see it is possible to feel like that for a lifetime.

Aug 18, 2008 06:30 PM
Catherine S. Read
Creative Read, Inc. - Fairfax, VA

Anna, the story gets even better.  Sandy sold that million dollar listing in Lake Barcroft and got both sides of the transaction!  A great agent is a great agent and Sandy is still getting the job done!  We should all be so fortunate when we are 91!

Aug 19, 2008 01:08 AM
FRANK LL0SA Esq.- Northern Virginia Broker .:.
Northern Virginia Homes - FRANKLY REAL ESTATE Inc - Arlington, VA

I saw that property today! I love lake barcroft, my grandfather grew up there.


Oct 16, 2008 07:52 AM