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Do Lipstick Makeovers Sell Homes?

By
Real Estate Sales Representative with TheBankstonGroup Profressional Real Estate Services

First of all, what is a lipstick makeover?

My definition is cosmetic make up, not cosmetic surgery.  Same as with houses. A lipstick makeover is cosmetic, only touching the surfaces.

A lipstick makeover does not mean ripping out surfaces, walls, floors, ceilings, plumbing, electrical, etc. 

UPDATED vs RENOVATED. A lipstick makeover is superficial.

So here's the question...does a lipstick makeover sell a home?

The answer is...it depends.

Today's HOME BUYER is savvy. They can't be fooled. So don't try to say, for example that 'the kitchen is brand new, complete with custom cabinetry' if the actuality is that only the cabinet doors have been refaced.

With that in mind, lipstick makeovers do add a certain amount of value when selling a home. Having a home show well is a huge part to selling a home.  HOME BUYERS like to feel good in a home and this may be achieved with some simple improvements like painting or tearing off wallpaper.

Here is my two cents of advice. Lipstick makeovers will sell a home if properly advertised as such. Market your home to reflect its true level of updating. When a HOME SELLER says their home is renovated, and it isn't, the HOME BUYER feels disappointed and mislead. Nobody likes that feeling, especially HOME BUYERS because it makes them think, what else are the HOME SELLERS not telling me.

Good luck, happy selling and happy buying!