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Outlook can run your entire real estate CRM

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Services for Real Estate Pros with Mana Investments

7 Steps to program Outlook and run your whole real estate business in 5 minutes

Being a salesman, I love networking. I use Outlook for most of the emails and contacts I get from networking. I don't like having to open up different programs for different applications. Outlook syncs well with my Blackberry. I want to run all my real estate prospects, clients, tenants, and investment property from Outlook. I was bored one day while watching the Matrix for the 7th time and started fooling around with Outlook.  I realized that like Neo, studying all those little green lines flowing down the computer screen, I can be the "one" as well. I can program Outlook to do all things...here is how. I can totally customize all my prospects: I can manage all my tenants (including rent roll collections): I can compute all my investment analysis...all from one application...Outlook.

Step One ( Yes I know as a professional salesman, I shouldn't waste my time programming a customized CRM.....and I should stop blogging, just buy a program that does it all and find new clients now!!)

Step Two...( what, u still here...ok ...ok)

I use Microsoft Outlook 2007, this may work with earlier versions. We will design a basic form to collect new prospect info. Once you learn this you will be able to apply it to any other customizations you need in Outlook.

In Outlook Select  Tools from top bar>Forms>Design a Form...Pop up window should say "Look in"..."Standard Forms Library"...select "Contact"...open

Step Three..( we will begin building the Matrix...)

You are now about to create a new combo box. In the Tools select ...Control Toolbox>In small pop up" toolbox" window>left click and drag "combo box" to far right empty space, near the gray box with small dots, beside "Business phone number" in your new contact form.  You have now created a new combo box.

> hover mouse over new "combo box" and right click mouse>select Properties>In new pop up window "Properties" select the "value" tab.>select "new" button

>type in Prospect Type>click ok>you should still be in "Properties" pop up window and "Value" tab>In "Possible Values" type> Buyer,Seller,Investor,Contact. Make sure you put a comma after every word, no spaces.>click ok

Step Four

In "toolbox" pop up select "label">left click mouse and drag to immediate left of your new combo box.>hover over new label and right click mouse.>select "properties">select "Display" tab and in "Caption" type Prospect Type. Click ok

You're done. Now get creative and think of all the unique bits of information you can collect from your prospects and create your new form.

Once you've added all the boxes you need to your new form you now have to save it and use it.

Step Five

While still in new form select "Publish" ( from top Developer section) > select "Publish Form as....">In "Look In" dropdown select "Personal Forms Library" ( you ma have to move dropdown arrow up to find it)>Once in Personal Forms Library>type in "Prospects" in Display name box >click publish

Step Six

Now that we have saved your form we are now going to create your new contact folder to store and use your new prospects form.

On far right of Outlook is Mail items> right click "Personal Folders">then select "New Folder">In new pop up window type in "Prospects" or your name>In "Folder Contains:" from dropdown select "contact items">then in "select where to place the folder" section click the"+" sign beside "Personal Folders">click ok

Step Seven

Now on the right side bar of Outlook is all your folders>right click on your newly created "prospects" contact form>select "properties">In the General tab find "When posting to this folder use" and select "prospects" from dropdown>click ok

You are done. Now every time you enter in a new prospect your new form will come up automatically. From this little tid-bit of information you should be able to add anything else you want to customize Outlook for important CRM info. If you have any questions on more advanced programming or ideas on Outlook...please share....As well, if this has helped you, please let me know.....Now go out and make some money!

Mana Real Estate Group

Show All Comments Sort:
Tony Grego, 317-663-4173 #1 Trade Association for Alternative Inv
REISA - 317-663-4173 - Indianapolis, IN

Very nice and thanks.

Like yourself I hate having so many programs. Besides switching it takes up so much memory. I want to do everything with Outlook but need to learn more. Your post helps

Tony

Mar 03, 2008 09:26 PM
Missy Caulk
Missy Caulk TEAM - Ann Arbor, MI
Savvy Realtor - Ann Arbor Real Estate

Hi Mark, you should join and post this in the Outlook group, it will be read by more people there. 

http://activerain.com/groups/Outlook

I'll have to study this again.  

Mar 03, 2008 09:41 PM
Mara Hawks
First Realty Auburn - Auburn, AL
Inactive-2012 REALTOR - Homes for Sale Auburn Real Estate, AL
Mark - this is great info. I've avoided Outlook because I feel too lame to figure it out & use it to its capacity. I'm going to follow these steps & try to learn something new. Who knows, maybe I'll do away with my index cards! :-)
Mar 03, 2008 10:27 PM
Sonja Babic
Sonja Babic/PRIME Realty NC, LLC - New Bern, NC
New Bern NC, PRIME Realty NC, LLC
Great info I love outlook and there is so much more to it then just email. Thank you Mark.
Mar 03, 2008 10:28 PM
Marie Episale
CENTURY 21 CREST REAL ESTATE - Pompton Plains, NJ
ePRO 201-314-0106 - Pompton Plains New Jersey

Thanks.. Your instructions seem clear, now I just have to put them to use.   I am printing them out so I can do that and have bookmarked your post.

thank you,

marie.

Mar 03, 2008 10:32 PM
Charlie Ragonesi
AllMountainRealty.com - Big Canoe, GA
Homes - Big Canoe, Jasper, North Georgia Pros
Thanks for this great post. I have bookmarked it and will send it to my other agents. A great and meaningful blog
Mar 03, 2008 10:41 PM
Stephanie Moen (Lazcano)
Champions Real Estate Group - Houston, TX
Commercial Property Manager and Leasing Agent

That was great mark,

Thanks for sharing i really need to get my contact management going.

Mar 03, 2008 11:05 PM
Thomas E. Elder
Mortgage Broker Compliance Consultants - Forest Hill, MD
Founder, Mortgage Broker Compliance Consultants

Mark,

I was not even aware that I could do this.   Thanks

Mar 04, 2008 03:34 AM
Matt Yogerst
RE/MAX Realty 100 - Menomonee Falls, WI
Metro Milwaukee Real Estate

There is sooo much about Outlook's potential that most of us do not know. Thanks for the new tip!

Mar 04, 2008 08:38 AM
Ken Tharp
Iowa Equity Exchange - West Des Moines, IA
Section 1031 Exchanges, Iowa/U.S.

Mark - I've been using Outlook for a long time, but I didn't realize that you could create your own form. Thanks for this information, even though it makes me feel like a newbie!

Ken Tharp, Iowa Equity Exchange 

Mar 07, 2008 08:03 AM
John Hokkanen
SurfTheTurf.com - Encinitas, CA
Encinitas Real Estate
We've been running outlook as our primary app for about 5 years.  We use Register.com's Exchange Server and have shared folders and the like.  Makes handling some of the knowledge management stuff very easy.
Mar 07, 2008 01:46 PM
Sharon Simms
Coastal Properties Group International - Christie's International - Saint Petersburg, FL
St. Petersburg FL - CRS CIPS CLHMS RSPS
Mark - is there a way to synchronize this so that all members of the team (4) can share the same database?
Mar 30, 2008 06:29 AM
"JT" Prevatte
Former Agent - Fayetteville, NC

I know how to make a form and have made one that will work for my needs. 

The problem I am having is that anything after the first page doesn't save when I fill in the blanks after closing Outlook!

Can you help me?  It stinks to type in everything and then reopen it to find that everything has dissapeared.

Apr 03, 2008 04:03 AM
Frank Rubi
Frank Rubi Real Estate, LLC - Metairie, LA
FrankRubiRealEstate.com
Mark, again thanks for the hand holding. I will get to this tonight.
Apr 03, 2008 12:07 PM
Jim Tutton
Windermere/ Professional Partners - University Place, WA

That is some great information,  Thank You

Jan 03, 2009 01:37 PM
Paul Gapski
Berkshire Hathaway / Prudential Ca Realty - El Cajon, CA
619-504-8999,#1 Resource SD Relo
 

thank you very much for the informative and interesting post. I get so much out of the active rain network.

Apr 02, 2012 12:34 AM
Maggie Dokic | Indialantic
Magdalena Dokic - Indialantic, FL
Selling the beach in Florida's space coast

Mark, I love Outlook and had no idea I could do this with it.  I need to come back when I have time and make use of it.  Thank you!

Sep 18, 2012 12:46 AM
Charles Stallions Real Estate Services
Charles Stallions Real Estate Services Inc - Gulf Breeze, FL
Buyers Agent 800-309-3414 Pace and Gulf Breeze,Fl.

I am trying this as I would love something from Outlook to work for real estate

Mar 29, 2014 02:07 PM
Loreena and Michael Yeo
3:16 team REALTY ~ Locally-owned Prosper TX Real Estate Co. - Prosper, TX
Real Estate Agents

Who would have known that 6 years after this post is published, it still stands true. I've always been hesitant to purchasing different CRMs because I find it another something "to do" or "to learn" while Outlook is what I typically use. I found your blog and thank YOU. I may probably try to customize a bigger profile using FORMS. I also need to find ways to customize OUTLOOK to set auto reminders. Not sure of that yet but want to see if it may work.

Nov 16, 2014 06:47 AM