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Localism - starting to show up in our local Google search placements!

By
Real Estate Agent with Waterfront Properties & Club Communities

Kudos to the team at Active Rain and all the participants that have helped make AR the place that it is!

Over the past week we started reviewing our placements on Google for many of the keywords that we target.  For the first time we are starting to see Localism.com showing up in the top 10 to 20 results on Google.  After starting to consistently find Localism and/or Active Rain on the SERPS, I started to look on MSN and Yahoo.  At least in our area Localism is not placing as well on MSN as it is on Google. Not really a suprise since we have not spent any time really targeting MSN with our posts. On the other hand, I was suprised to find that AR and Localism are still not placing well on Yahoo for the keywords that we monitor.

I don;t remember if I ever posted our strategy about AR/Localism, or it is one of the lost posts :) - anyway we have started to create all the neighborhoods and condos in the area on localism. From there we started adding photos of each of the areas and soon we will be adding a short description of each of the neighborhoods/condos to help prospects with the basics on each.  Part of the information that we will be sharing is from the Condo guide that our local board puts out each year.  We feel that by adding much of the basic information in addition to Photos and our own knowledge of each community that we can improve our exposure in each area and provide value to our prospects.

We are adding to each area a "Business Guide & Directory" type post that will highlight individual businesses in the market areas that we serve.

Thanks againg to Active Rain for the infrastructure that you have created that we can leverage!!!

David Abernathy
Ocean 30 Marketing Group
Marker One Realtors
(561) 628-0128

 

Kathy Lewellen
Quantum One Realty - Singer Island, FL
Condo Specialist, Singer Island
I am getting great results.  This is an ideal tool for any agent.
Apr 21, 2007 11:39 PM
Trish Pachak
We Stage Colorado- Colorado's Premier Staging Experts - Westminster, CO
ASP Master - Denver, Colorado
Thanks David for sharing your information. I found very similar results. Thanks for all your hard work. It is really paying off!
May 01, 2007 04:59 PM
David Abernathy
Waterfront Properties & Club Communities - Jupiter, FL
Palm Beach County Real Estate

Trish,

It's always great to hear that what I have shared has helped others.  Forums like active rain continue to be both a great place to learn and also to give back to the community!

 

Dave

May 06, 2007 09:38 AM
Linda Reynolds
Bradenton Real Estate - Linda Reynolds - Bradenton, FL
Bradenton Real Estate
Yes, I have started to see it work for me as well.
Jun 01, 2007 10:55 AM
Tim Wade
RE/MAX Realty Champions - Wolfeboro, NH

We come up on page one of google for most of our keywords as long as we keep blogging consistently.  We too have noticed that we don't show up in yahoo or msn etc..

Please browse our website www.reinnh.com

 

Jun 09, 2007 05:19 AM
David Abernathy
Waterfront Properties & Club Communities - Jupiter, FL
Palm Beach County Real Estate

Tim,

 We have started to get good placement on Yahoo and MSN also.  We continue to find that without some targeted efforts many post will climb to the top of Google and then be gone.

Dave

Jun 09, 2007 06:19 PM
Salt Spring Island real estate agent Scott Simmons
One Percent Realty Vancouver Island - Salt Spring Island, BC
It has started to kick here. I have my town real estate in all my titles and in post and tags and it is doing a great job in the last week or two.
Jul 05, 2007 10:32 AM
Teresa Johnson
RE/MAX Greater Atlanta - Dawsonville, GA
Teresa johnson and Associates

I knew that it was working when a policeman called my office because he was looking for a subdivision. He google the subdivision and got me.

Teresa Johnson

Aug 23, 2007 02:13 PM
Gary Porter
GLP's Home and Mold Inspections - Orlando, FL
Is that not awesome.
Aug 30, 2007 01:14 AM
Ruth Jacobs
Quantum One Realty - Palm Beach Gardens, FL
North Palm Beach, Real Estate Specialist, CDPE, SF
David, The local expert as presented by ActiveRain.  Kudos to their results.
Sep 02, 2007 01:19 PM
"Tommy" Decebal
HomeSpector Inc. 516-851-5833 - Farmingdale, NY
Adamescu Long Island NY MASTER Home Inspector

Hi David,

Can you share with us some of your strategies to help show in yahoo and msn please?

Tommy

Nov 04, 2007 02:04 PM
Linda Reynolds
Bradenton Real Estate - Linda Reynolds - Bradenton, FL
Bradenton Real Estate
Localism is a great place for people to find you as you are writing about the area they are interested in.  Creating that site was a great move on AR's part.
Nov 04, 2007 10:05 PM
Joel Schmidt
Re/Max Platinum - Brighton, MI
Where a Fresh Approach is Key!
Thanks for the tips on localism. I am JUST learning how to best utilize it and need all the help I can get. I like your ideas on how to become the area expert!
Jan 01, 2008 12:06 AM
Heather Jemison
Keller Williams The Marketplace One - Las Vegas, NV
Las Vegas & Henderson, NV

I love your idea about writing on all the communities and neighborhoods in your market. It is very inspiring. I will try to find "my" place in localism!

On another note, I did have 1st page ranking on google for one of my keyword phrases and then it disappeared. I don't know where it went or why. I have a lot to learn yet. Heather

Jan 08, 2008 04:22 AM
Marvin Thomas
Allegiance Mortgage Corparation - Fayetteville, NC
David, thanks for keeping us up to date on the rankings.  I'm learning the power of localism and the importance of it. 
Feb 22, 2008 01:09 AM
Marvin Thomas
Allegiance Mortgage Corparation - Fayetteville, NC
David, thanks for sharing.  I enjoyed the post and your ideals. 
Mar 02, 2008 12:49 PM
Doris Freeman
Zach Taylor Real Estate - Gallatin, TN
Broker/Agent, 615-961-7799
I enjoyed the comments as much as the post thanks for sharing.  I am slowing learning.  Still don't know what a tag is or how to do it.
Mar 31, 2008 01:15 PM
Terrie Leighton
Ferrari-Lund Real Estate - Reno, NV
Reno Real Estate Agent ~ Selling Homes in Reno
That is great news and great info to pass along to our clients...local listings are showing up on popular searches! Thanks for the great update.
May 06, 2008 07:36 AM
Katie Reed
Nick Reed State Farm Insurance - Shawnee, KS

My info has just starting pulling on google searches this week as well!!  Yeah to localism!!

Nov 07, 2008 12:24 PM
Mike Frazier
Carousel Realty of Dyer County - Dyersburg, TN
Northwest Tennessee Realtor

David,

Localism posts will be what sets us apart from other non activerain agents.

Aug 21, 2009 03:30 AM