Ahhhh...September! Always full of opportunity, of new beginnings, new challenges, new avenues to explore, even new resolutions(!!), it's 2/3 of the way through the calendar year, *PERFECT* for focusing on new FAQs!
So yes, with all the rest of what a Loan Officer in Westchester County does, why does it pay for them to know a good Stager? Why should they even bother?
For this to make any sense, first let's all toss the notion that Staging is mostly about renting furniture. Replace it instead with the understanding that Home Staging is a personal service that eases the mind of buyers, sellers and their agents. The Refreshed Home has a two-prong approach: creating practical solutions to transition people gently out of one space, and into another, while making sure the house is fundamentally market-ready, and shows the best it can.
Lenders who get this, and share the name of a trusted Stager with their stressed clients is doing a kind thing. But in almost any buying situation, selling something else is part of it. If you can help your client sell well, they can buy, which will put money in your pocket:
For the first time buyer, looking at a vacant coop, a distressed property, an outdated or cluttered starter house, this Westchester County Home Stager switches gears, puts on her pointy-toed Decorator shoes (kidding!!) and smoothes their path. A single interactive consult to help develop their vision (floor plan, color scheme, updates), budget and priorities for as little as $285.00.
As interest rates rise, and buying power diminishes, time is not on the side of those who must first sell before they can buy up. To maintain their buying power, besides a good price, these sellers need the best terms, and a well-qualified buyer. A well-priced and thoughtfully prepared home will attract the widest pool of buyers who will be ready to make a move on a property they want.
Downsizers could certainly still have a mortgage they need to satisfy, but even if they own outright, monthly carrying costs can quickly chip away at equity, funds that have probably earmarked to support them in retirement. They, too need to sell quickly, and well to maintain their retirement plans as well as cover the new place.
As I tell my agents, it is not part of your job to know or understand all Home Staging can be...how it works...what it can cost...you just know the the right person who does! Get to know The Refreshed Home: because experience matters, and kindness counts.