Ok- this last week with NO notice Ardell Dellaloggia came to Keller Williams Realty Bellevue to talk about methods of blogging. We're SOO thankful for the amazing insites into the blogging world.
My BIG take-away's: (My interpretations not necessarily Ardell's exact words)
- If you're blogging to talk to Realtors post on Friday night as Realtors read blogs on the weekend. If you're blogging for clients/consumers post on Sunday night.
- Think about who you're blogging TO and write to that person. Don't just post to "Post." write about what that person you're thinking about want's to learn about.
- Blog all the time-- I loved how Ardell talked about how she's watching TV while blogging, or looking up to stage right while thinking about what to blog. Look for things in the here and right now-- and then write about it-- right now.
- Be prepared to respond to people that respond to you.
- Be a good writer. Don't just post junk on-line.
- Remember that your blog NEVER goes away. Post only what you're ok with being posted on-line FOREVER.
- Start by commenting on other people's blogs. Make sure that before you start bloggin you FIRST comment on other people's blogs. That will teach you the social morays and nuances of the site.
- Write about what interests you. If it's not real estate people can tell that you're being in-authentic.
- Be prepared to be transparent. People are checking you out on-line and have the ability to research your past blogs to get an impression on who you are. No FAKERS!
- DON'T ever write to get higher on the SEO's. Write about what you know, love or are passionate about... the SEO's will follow. That said-- write consistently and be prepared to write often about your topic. BE the best resource of information on your topic!
That said, I'm so grateful that Ardell was such a GREAT sport to come and talk to us. I know I learned a TON.
Lise McCleerey, TL
Keller Williams Realty Bellevue
425-454-0911
PS-- I loved meeting Kim. He brought so much in-site as a passionate blog reader, Broker and enthusiast.
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