Why Are You Selling Your Home?

Real Estate Broker/Owner with Home Point Real Estate DRE # 01492725

Why Are You Selling Your Home?

[NOTE:  This is taken from the first chapter of my book on Selling a Home that we hope to have out by the end of the year.  If you are in the East Bay and would like a Free Copy when it is complete E-Mail me Directly or call 925-260-4321.]

Why are you Selling Your Home?

This is an important question and your Realtor needs to know the answer to help you effectively Sell Your Home. There is no right or wrong answer – but the answer will effect many things. Including pricing, market timing, how the home is marketed, and many other factors.

Selling your Home

For example if your home is being sold in a Short Sale as a Real Estate Broker I will know that you are not price driven in terms of trying to get as much from the house as you can. However, we do want to get a price that will be acceptable to the bank and will appraise for the buyers financing. I also know that as a seller you are probably not interested in spending money to get the home ready for sale. Probably the primary factor in a Short Sale is finding the offer that is most likely to close with the least amount of complications. This includes a buyer that will wait out the process and with good financing or cash. I sometimes find sellers are more interested in finding a person who appreciates their home and will be a good neighbor to their current neighbors. They view the house as a gift to the buyers and want to take care of the area they are living behind. As a Realtor I will always advise to go with the offer most likely to close in this situation. However, I can appreciate the other option and ultimately follow my clients directions.

Traditional Sales with no sense of urgency are another matter. We want to maximize the price in the current market (but this does not mean over pricing). To maximize pricing many sellers are open to making repairs in advance, staging, and other enhancements that might cost money up front.

Time Frame may create a sense of urgency for the sale and yet the seller will still want to maximize the selling amount. The seller may have a relocation issue, they may need to close fast to get the new home they want, they may need to sell fast for family reasons or to raise cash.

There are any number of reasons to sell your home, but why does impact how it will be sold and marketed.

What ever your reason for selling be up front with your REALTOR about why you are selling and your REALTOR will be able to give you the best advise in light of your reasons.  

For more information on Selling your Home call 925-260-4321 or E-Mail Me Directly.

Home Point Real Estate is a full service Real Estate Broker in East Contra Costa County.


Comments (3)

Larry Lawfer
YourStories Realty Group - Newton, MA
"I listen for a living." It's all about you.

You are so right Gene, honesty among the working partners is critical for success.  A lot of times the Seller's dont' even know because they don't know the process.  Helping our Seller's understand is what our presentations are supposed to be about. Thanks for the post.

Sep 13, 2013 06:24 AM
Mary Yonkers
Alan Kells School of Real Estate/Howard Hanna Real Estate - Erie, PA
Erie/PA Real Estate Instructor

Gene, lots of good points in your post to help sellers pinpoint why they area selling.  Working with an unmotivated seller is just a waste of time.

Good luck finishing your book.  You have made good progress.

Sep 15, 2013 11:41 AM
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
Retired New Hampshire Home Stager

Having answers to questions like these are so important if you are going to successfully represent your client!

Sep 23, 2013 05:49 AM