What I have learned about growing my Real Estate Business
I love every thing about how Barb has driven her business, I see signs of myself In her and will do my best to follow in her footsteps. Well, except the tanning part, I get to hot in the sun! I am putting my nose down on the grind stone again!
When I first started in real estate in 1978, I didn’t think of real estate as a “business.” It was a job. I went to work every day and devoted time to find sellers who wanted to list. It was a job!!
The realization that this job was not just a job happened when I divorced my ex-husband. The days of lying on a Cape Cod beach during the summer and vacationing once a month on an island during the winter would be long gone.
The time had come to reprogram the attitude that “all successful people” have tans. I think that was an Aristotle Onasis statement!!! It was time to write down some goals and have a game plan in place.
It was time to earn a Massachusetts Builder’s License and become knowledgeable about new construction. The time had come to earn 9 designations and change my attitude about earnings and set some real goals.
The thought of living in a more reasonable manner was the first step. The next was to become educated as no other real estate agent in our area did at the time. It was an awakening and a restructure to create a “real business” that could carry me through to retirement.
I did that, and I did it to the nth degree. The knowledge was used to close many builders and that resulted in listing 40 subdivisions. The time span was 20 years of working diligently enough to have invested and saved enough money to allow me to retire at 60.
Retiring is not desirable to me, so I continue to work in “my business” but doing what I like to do and that’s marketing. I worked for 20 years to create a business that would allow me to work until I wish to stop or until both eyes close. I can have my cake and eat it, too. What I do for work now can be done from anywhere, and it’s been a journey that I worked diligently to complete and now I can relax.
What I've learned about growing my business is that it takes "education and dedication" to accomplish it. By the way, I’m tanning again!!!
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