Today's home buyers are very thirsty for information. Above all else, they want photos. Photos, photos and more photos. But they don't just want photos of the home in question, they want more. They want to learn about the neighborhood. Neighborhoods can make or break a deal and if a neighborhood has a unique character that can be brought to life with photography, then so much the better.
The above photo is of the Whitestone Bridge. For those who are not acquainted with the geography of New York City, two bridges span the east river connectng the boroughs of the Bronx and Queens. They are both dramatic suspension bridges and for anyone living anywhere near them, they offer up quite a great combination of cityscape and water views.
Last week I had a photo shoot in the Bronx and the location was really unique. The home in question was nestled between the Throgs Neck and Whitestone bridges with views of both from the immediate neighborhood. Such a location with such clear views of both bridges is more than a tad unique and so after photographing the home, I spent a bit of time in the immediate area taking pictures of the water views and cityscapes from the street. I wasn't sure if I was going to use them for the listing,since the home didn't really have a direct view of the suspension bridge, but at the end of the day, I felt that the views of the bridges and the NYC skyline were part of the flavor of that neighborhood. I sent them to the listing agent along with the shots of the home because I thought they might add character to the listing.
Sometimes it can be a fine line as to what is appropriate, but the views I shot were within a block of the home and anyone owning the home would have the benefit of these views literally just outside their door. Its this sort of information that can often draw a buyer to a listing they might not otherwise be interested in.
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