A Few Thoughts on Motivation: An ActiveRain Exclusive

Services for Real Estate Pros with The Real Estate Copywriter

Ok, I'm in the middle of a project right now, but I've lost my motivation. So now I ask myself - "What is it that motivates me to write a blog post in AR before I finish work on this client project?"

Since I'm the only one can answer that, allow me to tell the truth.

Right now, I'm in the kind of mood where I'd rather help a thousand strangers for free on ActiveRain than help one client and make money off them. Trust me, the feeling won't last long, but it brings up and excellent point -

Motivation is not a static thing. It fluctuates, it has different reasons for being and it can be the cause of your demise if you aren't careful. There have been times in all our lives when our motivations have been spiteful and ill-meaning, right? Maybe it's just me.

As a real estate professional, what is your motivation right now? Do you have more than one motivation? Will your motivations be the same tomorrow?

Sometimes, I don't even KNOW what my motivation is, so I have to take the end result - writing copy/completing a project - and figure out what motivation would cause me to complete the task in the required time. With you, maybe you take your end result - like having a client pick up a pen a sign a listing contract with you - and work back...what would make them pick up that pen? What would they need to think in order to WANT to pick up that pen, etc.

Sounds crazy, but it works. If you know your motivation, what makes you tick, you'll have a great insight into being successful.

Now, let's talk about motivating out clients. Ok, maybe another time - my motivation just changed.

Jason Pedley

Freelance Copywriter 

Comments (5)

Dave Woodson
Dave Woodson - Chesterton, IN
Not the Average Agent
I agree with you...there are days that I just can't wait to get on here and share and then there are days that I would rather not share.  I rest at night knowing that what most people read on here goes in the eyes and out the backside and they do nothing about it.
Mar 13, 2008 03:42 AM
Royal Goodman
Royalty Home Solutions - Madera, CA
"We Treat You Like a King"
Thanks for sharing that. I agree.
Mar 13, 2008 03:45 AM
Lisa Klein Rossow
Century 21 New Heritage - Marengo, IL
I think at this time of night, a good motivation for me right now is chocolate!  The market is down, the agents around me are down, the prices of everything is up.  Give me a good chocolate anything and I just might be motivated enough to write a blog, be a cheerleader in the office and maybe make some money!
Mar 13, 2008 03:43 PM
Jason Pedley
The Real Estate Copywriter - Clayton, NC

I know what you mean Lisa. Even the price of chocolate is up!

At this hour, I don't know what could possibly motivate me, other than the fact that tomorrow is one more day to get ahead, write a blog, talk to clients and take the 'maybe' out of 'maybe make some money.'

Don't stay up too late! 

Mar 13, 2008 03:53 PM
Pedro Gonzalez
ADT-Millennium Alarms Systems - Pico Rivera, CA
Home Security Systems- ADT authorized dealer.

I feel that every day is a battle but the key is finding the true WHY in your life once that is set then you can move ahead no matter what. A famous person once said that "Obstacles are those things that occur when you take your eye off your Goals"

Jun 12, 2008 04:23 PM