Colors Can Be Both Effective And Affective

By
Real Estate Broker/Owner with HomeRome Realty 410-530-2400 311291

Colors Can Be Both Effective And Affective

 

  How are you affected by color? What effect does color have on you?

My favorite color is brown, one of those earthy colors that I never tire of. Some people don't consider brown a color. Look, it's not even on the color wheel.

color wheel

 

 

 

We have clients who love the color blue, red, orange, green, pink or yellow.

And we know people who dislike blue, red, orange, green, pink or yellow.

Many little girls, when asked, will say their favorite is  purple. There are people who have an aversion to anything purple. (Of course this does not apply to our Ravens fans)

 

Colors Can Be Both Effective And Affective.

When walking into a home with colors and decor that you don't like, how does that affect you? What effect does color have on buyers.

It easy for us to say neutralize the house. Paint it beige, remove your photos and take away the things you love.

 Careful...it may have done by an artist or designer who may also be the owner.

 

ActiveRain saw a lot of emotion with members who did not like orange and were almost forced to give blue as another choice.  

Profile In Blue They Might Miss You

 Even when their phone numbers did not show up on the blue background, some members resisted going back. They were ready to have no phone numbers rather than use that color!

 

If we, the professionals, are so affected by the effects of this simple change, keep this in mind when suggesting more drastic changes for your clients.

 

 

 Colors Can Be Both Effective And Affective

 Margaret Rome 410-530-2400

 

Comments (17)

Steve and Jan Bachman
RE/MAX Gateway, Reston, Herndon, Ashburn, Sterling, Fairfax - Herndon, VA
Realtors - Northern Virginia

Margaret, the aesthetic layout and font of this post is awesome you artist! Of course the content is first rate as always.

With all the modifications to AR over the past couple months I have been an absentee here and I have missed you, I will be back to my regular schedule of posting and visiting soon. Best wishes for a fine Sunday my friend.

Oct 05, 2013 10:24 PM
Stephen Howell
Coldwell Banker Residential Brokerage - Annapolis, MD
Annapolis MD Homes For Sale 443-994-8043

You totally missed the fact that some people are color blind.  I, for one, am red-green color blind.  Christmas with all those "red" things on the big "green" thing is totally lost on me.  Burgandy, maroon, purple, and similar paint schemes look muddy, ugly, and flat.  In my world anything red-green turns to brown-grey.  Not a particularly interesting thing.  I'm ok with other colors, blue/yellow are two of my favorites.  The incidence of color blindness is pretty high in the population with red-green being most common, followed by blue-yellow, then total color blindness (versus partial color blindness).

BTW, the orange was too much for me.  I couldn't wait to switch to blue here on AR.

Oct 05, 2013 11:15 PM
Margaret Rome Baltimore 410-530-2400
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

Steve, I wrote this post while in the car yesterday...Lee  was driving of course. I am enjoying the abilitiy to change fonts and color. AR has a webinar explaining the new changes that we can all benefit. Great talking with you this morning. The invitation is always open to you. All the best to you and Jan.

 

Oct 05, 2013 11:17 PM
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

Another excellent topic, Margaret. Home sellers sometimes get mixed messages on paint colors that should be used or should be changed.

Oct 05, 2013 11:20 PM
Margaret Rome Baltimore 410-530-2400
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

Stephan, Thanks for bringing up this fact ... that many people are color blind. Your comment would make an excellent post.

If you leave your profile blue...your phone number does not show up on the apple devices. Might be better to "endure" the orange so people can reach you.

Oct 05, 2013 11:21 PM
Margaret Rome Baltimore 410-530-2400
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

Roy, If anyone knows about using color it is definitely you. Your flower photos are beyond beautiful.

Oct 06, 2013 12:23 AM
Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Margaret- well thought out.  Color is such a personal thingbut I do want my phone number to be seen even if it's in orange. 

Oct 06, 2013 02:20 AM
Juli Vosmik
Dominion Fine Properties - Scottsdale, AZ
Scottsdale/Cave Creek, AZ real estate 480-710-0739

Margaret, you're so right.  Colors  do mean different things to different people and CAN make a difference on home sales.  However,  people need to remember that wall colors are the easiest thing to change and really should be able to look past the colors.   Unfortunately, so many can't.  

Oct 06, 2013 03:45 AM
Margaret Rome Baltimore 410-530-2400
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

Kathy, I love reading your weekly post...What I Learned This Week at ActiveRain-September 29 to October 5, 2013  Thanks for the mention.

Juli, We need to respect others and their choice of colors. Paint is an easy fix.

Oct 06, 2013 09:50 AM
Terri Woods
Benton, Linn and Douglas Counties - Days Creek, OR
Selling Homes and Land in Oregon

Colors are so very important. As Juli said, most buyers are visual people, and so in selling, neutral is best. Colors can be used in accessories as a "pop" but generally speaking, bold colors make the buyers think.... work to be done. Yes, paint is easy but it is still "work."  Thanks for you blog.

Oct 06, 2013 11:32 AM
Debbie Reynolds, C21 Platinum Properties
Platinum Properties- (931)771-9070 - Clarksville, TN
The Dedicated Clarksville TN Realtor-(931)320-6730

Margaret, I like a little color in homes just not a rainbow with a different bold color in every room. That is when I strongly suggest painting.

Oct 06, 2013 07:55 PM
Margaret Rome Baltimore 410-530-2400
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

Terri, Thanks for stopping by.

Debbie, When you suggest, you do it gently and with respect.

Oct 07, 2013 02:38 PM
Marte Cliff
Marte Cliff Copywriting - Priest River, ID
Your real estate writer

Margaret - I had to come and see after your comment on my affect /effect post. Not to critique - which of course I knew it wouldn't need - but to see what you had to say. 

I do agree with you on colors - We can find all sorts of information telling us how colors affect us, but I have to believe that we aren't all alike! A color that causes one person to feel cheerful might make someone else sad. 

Meanwhile, I simply love color. When I visit the linens department in a store I stand and drool over the towels because of all the colors. How to choose? Fortunately, my bathrooms are neutral, so I can use towels and bath mats to change the color scheme any time I want. 

Oct 07, 2013 03:11 PM
Joni Bailey
101 Main St. Realty - Huntsville, TX
Your Huntsville / Lake Livingston Area REALTOR®

Oh Wow! I can not believe this wasn't featured. Suggested! I love the way you view things!

Oct 07, 2013 11:25 PM
Margaret Rome Baltimore 410-530-2400
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

Marte, I loved that you stopped by since you had just done an affect/effect post. I can just picture you in the linen department. Smart lady with the neutral baths...show us some of your colors.

 

Joni, Been thinking about you and always nice to see you.

 

Oct 08, 2013 08:18 AM
June Piper-Brandon
Houwzer Inc - Baltimore, MD
Piecing Dreams One Home at a Time

As a quilter and fiber artist I love color.  I haven't met one I don't like.  However, I recently did a study in orange.  It's a color that is challenging to use but in the end I love it and won Judge's Choice this year for a quilt I made using orange, purple and green - it was a challenge because the artist that brought the challenge wanted us to use orange as the primary color and I enjoyed it so much that I made 3 quilts using that color scheme.  However, strong colors can be a challenge for some and don't appeal to others, but just a splash in decorating is all it takes to give life to an otherwise dull space and evoke energy and emotion.

Oct 08, 2013 08:58 PM
Margaret Rome Baltimore 410-530-2400
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

June, I would love to see your Judge's Choice quilt. Would you share it with us?

Oct 14, 2013 12:24 PM