How to generate 100 real estate leads per month

By
Commercial Real Estate Agent with 602 CRE BR649708000

 

 
   
 

Yesterday I attanded a webinar being hosted on active rain about a Realtor in Anchorage Alaska who is able to generate 100 leads per month, that number has now grown to 300.  I decided to subscribe and see just how she was doing this or was it smoke and mirrors.  Firstly let me start by saying the level of organization and professionalism once I signed up far exceeded my expectation and as a former CEO is the level of professionalism I expect.

I received an auto generated email confirming the date and time and code to access the webinar. 1 hour before the webinar another auto generated email reminded me that the webinar was beginning soon.

Onto the webinar.  It began with an interactive screen being controlled by the host and the agent Katrina Benton and had an interactive text box that you could type questions into.  The main points I took away were the following.

  • This agent is the real deal, she knew she wanted to improve SEO 2 years ago but only began in January of this year
  • In 5 short months shes gone from being an agent by herself implementing her own marketing for 2 hours a day to having a team of over 6 full time support personnel
  • Her keys to success are utilizing craigslist and her active rain blog to get valuable Google juice, her SEO is now very powerful and able to generate her hundreds of leads per month
  • For every 50 leads she gets one closing
  • Her website, comehomeanchorage.com has almost 10.5 million similar searches
  • She's posting about 300 ads per day, which are renewed every 48 hours 

The host of the webinar confirmed in researching her and looking at her stats (and we did look at the back end of her website) the traffic was unbelievable, what was more impressive were the click through's, or calls to action, where potential clients clicked on her IDX listings or called her for business.

Her Facebook page has 2000 likes in 5 months and for what started as a one agent team, blogging and posting ads on craigslist has turned into a flourishing and if not the most successful team in Anchorage, Alaska.  I tip my hat off to you Katrina, the power of SEO from blogging and posting ads on craigslist, who would have thunk it.

Below is the link to the recap of the class, I would highly suggest you watch it.....Enjoy!

Check out the class recap 

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This Active Rain post is by Alex Popovic, for all your real estate needs please call 602-290-4266.

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Alex Popovic Real Estate Agent Phoenix, AZ (602) 290-4266

Copyright ©, All rights reserved 2013

Comments (6)

Gladys Webb
Kreative Realty LLC - Tuscaloosa, AL

I'm trying to learn how to use Craigslist and Facebook as a tool for my success. I'm going to try to find the webinar and see if they are offering a replay. good post

Oct 17, 2013 12:42 AM
Rekha Vyas
Keller Williams Realty of Brevard - Melbourne, FL

Alex, Thanks for this post. I had registered for the webinar but was not able to attend it. I will definitely watch the recording.

Oct 17, 2013 01:38 PM
Alex Popovic
602 CRE - Phoenix, AZ
Alex Popovic Developer, Real Estate Broker

Gladys,

If you're trying to utilize these platforms as a model for your business, I would highly recommend watching the webinar, go to the link I provided in my blog.  Also, follow my link I post alot about business development and SEO items

Oct 17, 2013 07:01 PM
Alex Popovic
602 CRE - Phoenix, AZ
Alex Popovic Developer, Real Estate Broker

Rekha,

Not to worry, the entire webinar is on the link I provided, you'll learn a lot and be astounded at this agents tenacity and business acumen.  Also, I'd like to ask you to follow me, I post a lot of good business development info

Oct 17, 2013 07:03 PM
Lanre-"THE REAL ESTATE FARMER" Folayan
Keller Williams Select Realtors-Buy a home in Washington DC. Sell a home in Washington DC - Bowie, MD
I don't make promises.I deliver results.SOLD HOMES

Even though I registered for this webinar,I missed it. I am definitely going to find time to watch it this week. Thanks for sharing this Alex. Great post.

Oct 20, 2013 08:28 AM
Alex Popovic
602 CRE - Phoenix, AZ
Alex Popovic Developer, Real Estate Broker

Lanre,

 

It was an incredible webinar, I would highly recommend watching it via the link I provided

Oct 20, 2013 09:23 AM

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