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BE REALISTIC With Your Listing and Offering Prices!!!

By
Real Estate Agent with Liberty Homes RS-#62825

While inventory is slim pickings in Mililani Town, Ewa, Kapolei or ANY market on Oahu, there are multiple offers being had by every listing. The silliness is that the listing agents who are suggesting price ranges for any one property may be listing with prices in the norm of a slowly rising market, but then there are buyer’s agents who are suggesting to their buyers to put in offers 30k or more so that their contracts are accepted.

WHY DO THIS WHEN YOU KNOW IT MAY NOT APPRAISE?

We’re seeing this scenario with many VA buyers who have no money down and sellers obviously picking the contracts with 20% or more down payment.  The problem is that no matter what, all transactions are going to rely on all parties being REALISTIC. It may or may not appraise, it may or may not be true that those with money down may not remain in contract when they see a ‘better’ property.

NO MATTER IF VA BUYER OR CASH DOWN, IT’S ALL THE SAME MONEY!

It’s a game of chance!  We try to do the best we can in an ever changing market and though there are unrealistic offers coming in on any one property, we do the best we can with advice to our sellers. Yes, they most likely will pick the highest and best offer, but all the while knowing they listed the property at a reasonable price. WHY NOT SEE IF THEY CAN GET MORE? On the other hand, no matter what, it’s all the same money!

BE REALISTIC WHEN THE APPRAISAL COMES IN.

Sellers: Should the appraisal come in lower, remember what you listed the property for.  I watched a property fall out of contract in the same area while my listing went through without a hitch.  WHY?  My sellers knew (with my advice) that the appraisal would come in close to what they listed it for. Yes, they picked the best looking offer, and yes, the buyer ended up coming in with XX cash to meet the seller half way, but the bottom line is that the agents worked together for their clients and it was a win/win situation anyway.  On the other hand, a seller who does not listen to their agent that the appraisal will NOT meet the offering price will stand a chance of time lost.

Buyers: Ask your agent for comps and don’t be unrealistic with your offers. There are no excuses to hold up a property for sale when you know that it will not appraise. The last sold property in the area, complex, sq/ft interior, condition, upgrades and so forth will tell the biggest story in your comparable properties to the subject property. There could be room for negotiations at the time of appraisal report, but if you don’t have the money to at least meet the seller half way then please don’t be unrealistic in hopes that the seller will come down 50k in price. (I think at that point your offer will not be accepted anyway)

The rest is up to us real estate agents and brokers.

The best way we can represent our clients is to be up front and honest. NO IFS ANDS OR BUTS!  Don’t take a listing that will be severely overpriced or at the very least let your seller know that all will look at pricing 2 weeks down the road. THE PUBLIC WILL HAVE THE LAST SAY.  If there are no showings or offers in a LOW INVENTORY MARKET,  the public tells the truth.  The worst thing we can do is make a liar out of ourselves by promising more than what is reasonable for a list price.

The same goes for buyer’s agents. Don’t promise that they will get their offer accepted if they offer 25-50k over list price and comps show that it won’t happen. Everyone’s lives are on hold and all time lost when the appraisal will tell the whole story on pricing for the subject property. The buyer will go elsewhere to get the proper representation.  Don’t be lazy….do the work involved for those that are VA clients with no money down. It’s going to be extra work, but well worth it when your clients acknowledges that you are a hard worker and did the job right.

Rewards will always come from within.

Being a slime bucket does NOT ever pay off.

Being up front and honest will.

…And you will always sleep well at night!

 

 

 

Posted by

                                                       

 

Celeste "Sally" Cheeseman  is a Realtor-Associate® and Certified Residential Specialist (CRS) with Century 21 Liberty Homes in Mililani, Hawaii. With a sharp understanding that a listening ear is the key to a client's needs  she serves the island of Oahu (Honolulu County) and all Hawaii Military Relocations, Hawaii Retirees, Hawaii Job Transfers and Hawaii Residents, Home Buyers and Sellers.

 

 © 2007-2015 Celeste "Sally" Cheeseman's

Hawaii Real Estate and Relocation Blog.

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Comments(35)

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Celeste "SALLY" Cheeseman
Liberty Homes - Mililani, HI
(RA) AHWD CRS ePRO OAHU HAWAII REAL ESTATE

I know most of us have low inventory markets and it is hard to say what appraisals may come in at. Being realistic means as each closes it may raise the bar a bit...but I truly believe we will never be in the same predicament as before. Why? Because all are being more cognizant about keeping our markets healthy. ...I can only hope....and believe.

Nov 10, 2013 01:53 PM
Gerard Gilbers
Higher Authority Markeing - Asheboro, NC
Your Marketing Master

When the CMA is done thoroughly then there shouldn't be any surprises with the appraisal. Agents should go over what scenarios could happen. 

Nov 10, 2013 02:21 PM
Ralph Gorgoglione
Metro Life Homes - Palm Springs, CA
California and Hawaii Real Estate (310) 497-9407

Sally, being up front and honest is the best way to handle pricing real estate. Thanks for the blog.

Nov 10, 2013 02:38 PM
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

When they come in short, they smart...When they come in high, you fly and when they just come in, you breath a sigh (of relief)

Nov 10, 2013 10:55 PM
Graziella Bruner
NCS Premier Real Estate - Detroit, MI
Associate Broker - Serving Wayne & Oakland County

What a great post! Thanks for sharing - and it's so true if we do our homework and tell the Sellers and Buyers, here's the facts and it is what it is.  I always go over scenarios with my buyers and sellers, we do a great scenario and then we do a what if scenario, but it's all based on facts and the numbers, then they can make a better decision on which way to list or to write the offer. 

Nov 11, 2013 12:15 AM
Team Honeycutt
Allen Tate - Concord, NC

Your blog gives good tips and advice. Thanks for sharing with us. Different point of views are helpful.

Betty

Nov 11, 2013 02:47 AM
Catherine Ulrey
Keller Williams Capital City - Salem, OR
Equestrian and Acreage Property Specialist

Well the good news is that your market is improving too!

Nov 11, 2013 10:41 AM
Praful Thakkar
LAER Realty Partners - Burlington, MA
Metro Boston Homes For Sale

Sally, great advice to sellers. Price it RIGHT!

Good advice to buyers, too - making reasonable or fair offers.

BTW, our market is 'cooling off' - like many other places.

Nov 11, 2013 11:19 AM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Sally

Our craziness of the spring has died down. It's still a good market but not moving as quickly, thank goodness. Buyers were sometimes make rash decisions on pricing and contingencies just to get a home, but still losing out to cash buyers.

Because we had a good number of cash buyers in the market especially in the lower price ranges and they were overbidding, we ended up with homes that were used as comps for appraisals which kept other over-bid homes from not appraising which neant prices went up very quickly.

I had a VA buyer competing in this market and after several attempts we were finally successful in getting him and his wife into his first home!

Jeff

Nov 11, 2013 11:28 PM
Dagny Eason
Dagny's Real Estate - Wilton, CT
Fairfield County CT, CDPE Homes For Sale and Condo

Sally - Great blog post!    Our market was very hot last spring and summer, but is now cooling off..    Hope it picks up again in the spring!

Nov 12, 2013 12:31 AM
Karen Steed
Tallapoosa, Bremen, Waco, Buchanan, Temple, Carrollton - Tallapoosa, GA
Associate Broker Haralson Realty

Sally - Sounds like life is good in Hawaii!!  Our market is in a state of low inventory.  The foreclosures are selling, but not has fast as before.  The normal resales are still sitting, waiting for prices to drop. 

Nov 12, 2013 01:42 AM
Kimo Jarrett
Cyber Properties - Huntington Beach, CA
Pro Lifestyle Solutions

Good stuff, yet as long as Brokers fail to manage their agents responsibly and professionally, these circumstances will continue, IMO. Leadership begins from the top and agents who subscribe to this type of strategy are not being manged or trained to address the challenges of our industry.

Nov 12, 2013 02:37 AM
Travis "the SOLD man" Parker; Broker/Owner
Travis Realty - Enterprise, AL
email: Travis@theSOLDman.me / cell: 334-494-7846

I'm glad for you that the buyer had the cash and was willing to work with you to get the house sold! Rare now-a-days!

Nov 12, 2013 02:54 AM
Marte Cliff
Marte Cliff Copywriting - Priest River, ID
Your real estate writer

Up-front and honest - a good policy in any kind of dealings. I wonder why some find it so difficult to follow? 

Nov 12, 2013 04:03 AM
Bob Miller
Keller Williams Cornerstone Realty - Ocala, FL
The Ocala Dream Team
Sally, it goes back to appraisals are a lagging indicator and it doesn't work well in a rising market.
Nov 12, 2013 06:49 AM
Gene Riemenschneider
Home Point Real Estate - Brentwood, CA
Turning Houses into Homes

In the sharp up market earlier this year some sellers were getting unrealistic money.  That made it very hard on people with a minimal down payment.

Nov 12, 2013 07:49 AM
janine nielsen
Re/Max Advantage - Redlands, CA
Homes For Heroes Realtor
Happens all the time here in So. Cal. If an agent and their buyer write above what we believe it will appraise at we always counter that they must meet the spread if it does not appraise. Always verify funds to cover the spread, and that buyer can not back out due to low appraisal without losing earnest money. Separates the motivated buyers from the liars.
Nov 12, 2013 10:23 PM
Shanna Hall
Real Estate Solutions - Kirkwood, MO
I love selling houses!!!St. Louis, MO 314-703-1311

The lack of inventory is raising our sale prices in some of our areas to higher than they were in 2006-2008.  this makes me nervous about a potential bubble- but also very happy I live in one of these areas;)

Nov 13, 2013 12:01 AM
Celeste "SALLY" Cheeseman
Liberty Homes - Mililani, HI
(RA) AHWD CRS ePRO OAHU HAWAII REAL ESTATE

Jeff...sounds like the same happening here...and yes, the prices are kept down with appraisers not wanting to go wayyy above last solds...which in fact is helping to keep a healthy market!  So happy for your VA buyers...I know, I ended up getting my VA buyers during the summer into a home ..not quite in the area they wanted (because of the over bidding and not big cash down) ...but in the end they got into a BRAND NEW townhouse that was definitely in a good price range...with more sq/ft etc.  No matter what...I keep going until the do get into something...whereas many others 'give up". 

 

 

Nov 13, 2013 03:31 AM
Celeste "SALLY" Cheeseman
Liberty Homes - Mililani, HI
(RA) AHWD CRS ePRO OAHU HAWAII REAL ESTATE

Kimo:  I'd have to partially agree on that. Yes, there are some that are not monitored...but the majority are usually found out by us seasoned vets just talking to them for the first time. The tone is 'different' indeed and by listening...we know just what we would be facing ....so it's up to us to take the lead and do everything the right way....therefore, enabling us to sleep well at night!

Nov 13, 2013 03:33 AM