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Selling Your Home This Winter Can Yield Advantages

By
Real Estate Agent with RE/MAX Executive

 When you step outside and feel a crisp chill in the air, you know it: winter is on the way. If events have so ordered themselves that you find yourself selling your home in during the winter months, you’re probably aware that it is not the preferred real estate season. Prospects are less likely to be out and about touring properties when the weather can interfere; the holidays take huge chunks out of everybody’s schedule (not to mention the havoc wreaked on family budgets) — plus, the aura of optimism that arrives at springtime won’t arrive until far in the future… 

Nonetheless, selling your home during the winter months is eminently doable! In fact, because fewer offerings will be competing for the quite determined corps of would-be homebuyers, selling your home during the winter months can actually yield an outstanding result. Veteran sellers know how to maximize that prospect:

1. Advertise with spring or summer photos 

 

Showing what your house looks like when the weather’s prettiest will be warmly received. Don’t rely on prospective homebuyers’ imaginations to do it as well.

2. Make your home cozy 

Selling your home in during the cooler months is actually an opportunity to show it at its “homiest.” Light the fireplace; turn on all the lamps; bake those chocolate chip cookies (or light scented candles — cinnamon is a holiday favorite).

3. Fine-tune the thermostat 

 

People are turned off when a home feels chilly — just as they appreciate stepping into a warm and cozy listing (especially if they were just touring a vacant home).

4. Set a reasonable asking price

If you are going to be selling your home during the approaching holiday season, it’s not the best time to “test the market.” Selling in a timely manner requires pricing the property accurately. You want to motivate the serious buyers to take a break from holiday obligations to turn out to view your house. 

If you’ve been contemplating the idea of selling your home, know that there will be winter buyers out there. Call me today — let’s find them!

Whether you’re a seasoned seller or a first-time homebuyers in Metrowest, I’m here to help make sure you stay on top of your game. Call me!

When you are buying a home or selling a home start by working with a

seasoned real estate professional who will keep your best interests at heart! I have helped home buyers and sellers for over 25 years. I’ll be there for you throughout the entire process! I can also refer you to reputable mortgage lenders, home inspectors and contractors.

Don’t forget, you can stay on top of Metro West real estate with my FREE monthly newsletter and market updates! The Market Insider report is also free and packed with  useful information.

When you have questions about real estate, contact me first! I will provide the latest sales data and the market experience you can trust!

 

Serving the Metrowest Towns of Ashland, Bellingham, Framingham, Franklin, Grafton, Holliston, Hopedale, Hopkinton, Medway, Mendon, Marlboro, Milford, Natick, Northboro, Northbridge, Shrewsbury, Southboro, Sudbury, Upton, Westboro and Worcester.

 

John Savignano

MA Real Estate Expert

RE/MAX Executive Realty

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