Is the Listing Agent Hazardous to Your Wallet?

By
Real Estate Agent with Jeff Fritzson Real Estate, Ebby Halliday Realtors 0629874

They could be if you are the buyer. You have decided to buy a new home. You are looking for a home on one of the many literally unbelievable websites (you know which ones I am referring too) where many people start. Or you could be driving around the neighborhood where you want to buy a home looking at signs or going to open houses. Why would you want to speak to the listing agent?

While a listing agent is most likely a very good and professional agent it is important for to realize that if you want this particular home they have listed, you may be going down a slippery slope. Let me explain. As the listing agent they have created a relationship referred to as "exclusive agency" between the home owner (principal) of the home for sale and themselves. They represent the seller.

As a representative of the seller they have a fiduciary responsibility to the seller. If you decided to move forward and purchase this home, you would at either become a client with this agent in a dual agency relationship (intermediary, single agent) or simply represent yourself. Both of these positions put you at a disadvantage.

In Frisco Texas as well as the rest of the state of Texas there is no dual agency. This situation is called intermediary. That is when a broker assigns two different agents to act as intermediary or both the buyer and seller agree to have the same agent act as an intermediary (single agent.)

In order to enter into a dual agency or intermediary (single agent) relationship, the agent would first need the permission of the seller in writing that they agree to work in this fashion. If they agree to that then you (the buyer) would also have to agree, in writing, to this situation. By agreeing to this arrangement, both sides are in essence losing the benefits of utilizing a professional Realtor.

Once in this arrangement an agent who is representing both the buyer and the seller can no longer provide recommendations or any advice. They cannot provide any additional information about either party to the other. All the agent can do is provide facts. That means they cannot provide you a CMA or the seller information about how to counter. Both you and the seller simply go through the agent with your own Q & A as well as offers/counters.

Now if the seller does not agree to this, then the agent cannot represent you but could still sell you the property. They would simply be representing the seller. The seller would treat you as a customer not as a client. Under these conditions the listing agent could not advise you on how much to offer on a property if less than the asking price, what the seller’s motivation or deadline to sell, any previous offers, negotiation stances, or any other confidential information. As you can see, there is a big difference between customer and client.

So next time you want to buy a particular house, think twice before asking to speak with the listing agent. Take a step back and look for a professional realtor who you want to work exclusively with to help find you your next home. Sign the buyer’s agreement and work with the agent. This person does this most every day andprofessional realtor can help you secure that home efficiently and for a better value than you can do by yourself. If you are looking in North Texas in the Frisco area call me directly and let me prove it to you. If you are looking elsewhere and need a recommendation, call me too because remember:

Your Success is My Focus.

 

Comments (10)

Coach KC™
Prosperitor LLC dba Secured Futures - Albuquerque, NM
Marketing • Productivity • Revenue • Development

Jeff,

Good information that we too often gloss over even in our own  minds as real estate professionals. Even with the proper waivers and all the signature approvals, working on both sides can come back as a big headache later...

--Coach

Dec 10, 2013 09:06 AM
Karen Feltman
Cedar Rapids/Iowa City, IA KW Legacy Group - Cedar Rapids, IA
Relocation Specialist in Cedar Rapids, Iowa

I agree with your post.  I personally do not put myself, as a listing agent, into these situations.  I do not host open houses at my listings and if a stranger, albeit a buyer, calls me to see one of my listings, I explain dual agency and ask if I can refer them to another agent.  It is always in the best interests of the buyer to be solely represented and I would not want to do it any other way.  But that is my business and how I operate.  There are plenty of agents that act as a dual agent more often than not and think I am crazy for "turning away the opportunity" to double end the transaction.

Dec 10, 2013 09:50 AM
Joe Petrowsky
Mortgage Consultant, Right Trac Financial Group, Inc. NMLS # 2709 - Manchester, CT
Your Mortgage Consultant for Life

I see many situations like you describe, many are a problem right from the beginning, but no matter what, we work though them and get the transactions closed.

Dec 10, 2013 06:09 PM
Jeff Fritzson: Frisco Real Estate Pro
Jeff Fritzson Real Estate, Ebby Halliday Realtors - Frisco, TX
Your Success is My Focus!

Thanks Coach - the focus has to be on what's best for our clients. You can't deliver your best services if you are not 100% their advocate.

Hi Karen - great comment and I agree with you as well. Sometimes I have had to hold my open houses. If the conversation gets to a point where they are interestedin the home, I stop them and explain agency. THanks for sharing.

Hi Joe - yes it isimportant to get them closed We also want to do what is best for our clients. When you remove the real estate agent's ability to provide advice and recommendations, then is the agent just filling in the blanks on a promulgated form? Thanks for sharing your comment.

Dec 10, 2013 08:03 PM
Kat Palmiotti
406-270-3667, kat@thehousekat.com, Broker, eXp Realty - Kalispell, MT
The House Kat

Good explanation of the differences between customer & client & dual agency/intermediary process.  A lot of buyers call the listing agent directly and I cringe everytime I hear of this.  Having a professional agent that represents them, is the best move a buyer can make.

Dec 10, 2013 08:08 PM
Jeff Fritzson: Frisco Real Estate Pro
Jeff Fritzson Real Estate, Ebby Halliday Realtors - Frisco, TX
Your Success is My Focus!

Thanks Kat - you summed it up nicely. 

Dec 10, 2013 08:14 PM
Gayle Rich-Boxman Fishhawk Lake Real Estate
John L Scott Market Center - Birkenfeld, OR
"Your Local Expert!" 503-755-2905

Jeff, over and over again, I have to say that I'm in the minority, because I represent both the buyer and seller in almost every transaction I do out here. I become a mediator, working for solutions for both parties while staying neutral. I did it AGAIN just this last week and because I understand the emotion behind the money it helps time and time again to create a happy compromise. For example: the buyers weren't planning on spending more than a certain amount...then they fell in love with this log cabin. They sat down on the adirondack chairs, took in the lake, felt and heard the QUIET and boom! They decided to step up and go higher than planned. Now, they offered less than asking price, BUT I also talked with the sellers about how THEY felt when they first discovered this cabin and they had the exact same reaction. A commonality, a bond has been established. These buyers weren't looking to bottom-dollar someone, they were in love with a property and did what they could to buy it at a higher cost than they were originally going for in a property. The sellers agreed to the lower price, and honestly, I think the fact that the buyers fell in love with it like the sellers had, in part, swayed them!

Dec 11, 2013 01:11 AM
Jeff Fritzson: Frisco Real Estate Pro
Jeff Fritzson Real Estate, Ebby Halliday Realtors - Frisco, TX
Your Success is My Focus!

Hi Gayle - in your market for you it may be the norm rather than the exception. You end up walking a tight rope. Even with what you wrote above when they offered a less than asking price bid, in our litigious society, the sller's might come back later on and say well Gayle led us to that conclusion when she asked us think about the emotion we felt and that is why we took less than we should have. 

I guess another question I would have is would the buyer's have offered more? While you are coordinating the opportunity, making the deal work, and I am sure doing a great job, if I were your seller I would have liked to have asked could we get more? I would like to have had the conversation with the expert that you are and asked you if you think this buyer will go X amount wouldn't they go X+$3K, $5k or even $10K? By representing both sides you cannot answer that question. 

Please do not take this as if I am saying you are doing anything wrong. Far from it. In Dallas, a far more urban area than Fishhawk Lake, I believe we are faced with more people who may end up with buyer's or seller's remorse. This is just a different perspective in different markets. You are very successful at what you do, your buyers and sellers provide you with testimonials, so why would you do anything differently?

In my market negotiation is critical. Framing the right offer when up against multiple offers is very important. Representation is very important as it is the advice and recommendations that make the difference for avhieving both the buyer's and seller's success. In addition, the homes I am selling are usually primary homes and I am betting you are working with more second/vacation home buyers that I am in Dallas. Perhaps in that market it is not as important. You would be a much better judge of that than I.

I really apprecaite you presenting what you think is a minority view. I have great respect for someone who can represent both sides fairly and with both parties leaving thrilled with their success. Congratulations!

 

Dec 11, 2013 01:48 AM
Gayle Rich-Boxman Fishhawk Lake Real Estate
John L Scott Market Center - Birkenfeld, OR
"Your Local Expert!" 503-755-2905

Jeff, we actually GOT MORE than their original offer! I did some negotating with both parties. Their credit union had an estimated value of the property. With all of the HOA payments, upkeep, and the waning season til next spring, those were all things that they weighed out, I'm sure. They don't use the place much anymore, either and have had it for 15 years.

I live with these people after I sell them property. Most often, if they come back to sell, they go through me. That speaks volumes, don't you think? I don't pressure, I offer thoughts, solutions, etc. and let them make the decision. It has worked remarkably well in my vacation/resort/fulltime/retirement lake community!

(And I thank God every day for my life!)

Dec 11, 2013 02:51 AM
Jeff Fritzson: Frisco Real Estate Pro
Jeff Fritzson Real Estate, Ebby Halliday Realtors - Frisco, TX
Your Success is My Focus!

This works well for you. If I negotiated with both parties, as you said above,  in Texas, I could get in a lot of hot water. You are in a unique situation where I found out you are one of very few realtors. In that area of Oregon, it may work out great for you. 

You could be the exception to the rule. In most urban areas, and it would be great to hear from someone in the Portland or Olympia areas that are near you how it works in their neighborhoods. 

Keep up the great work you do and continue to grow your business. After 7 years (I think that is what you recently posted) you have the proof that it works for you and most importantly your clients. 

Dec 11, 2013 03:00 AM

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