I have said it before and I continue to believe it. The single most important piece that determines your ability to generate leads online is your IDX website.
Over the years I have seen some of the best websites money can buy and I have seen some of the worst websites imaginable. I've written a few times about how important your website is or what things you need to make sure your website has. We did a whole one hour webinar about the essential components of a successful IDX website.
If you blog and hope to generate leads, your IDX website is absolutely essential to that effort. If you do any kind of online marketing (craigslist, PPC, etc), your IDX website is essential to being successful.
So I love that this weeks product review blog is about IDX websites. Almost all of you (the real estate agents at least) should have an IDX website. In all my years in the industry I've only met one guy who purposely decided not to have a website that displayed listings.
Many of you have probably tried more than one IDX website provider over the years. We want to know what you think about the IDX providers you've used. Of course, here at ActiveRain, we are a fan of Market Leader (but not because they own ActiveRain, it's because their IDX has all the essentials I discuss in that webinar I linked to above). But as I said in the webinar, Market Leader is not the only good solution. There are others. Below are a few that you might have used or currently use. Click on the image and give them a rating. If you don't see your IDX provider below, jump into the IDX Website section of product reviews and find yours to rate. If you don't see your IDX provider anywhere, you can always add them to product reviews.
Market Leader Professional