1. It is 75 degrees and sunny today with flowers blooming and golf courses open
2. Prices are lower than most places in California
3. Over 10% of the nations' wealth is here during the winter
4. There is alot to do year round outdoors - hiking, biking, golf, swimming
5. There is great shopping
6. There are lots of good restaurants
7. There are many 1st class events to attend - Palm Springs Film Festival, La Quinta Arts Festival, Bike Races, Wine tasting, Farmer's Markets, Car shows, PGA golf tournaments, and more
8. Lots of local attractions like The Living Desert, The Tram, Joshua Tree National Park, Indian Canyons and more
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