You are looking to buy a home and you are driving through the beautiful sub-divisions of Frisco. Of course you 
are doing this after you were pre-qualified because you really want to be looking at houses you can afford to purchase. The reason that is so important is because during your search you, your significant other or someone else involved in the purchasing decision is going to fall in love with something they see. The last thing you want to do in the home search process is get emotionally attached to something you cannot afford. Let's look at some examples with other purchases why this is so important.
Buying a Car
When you last purchased a car, did you really think about what you needed or what you wanted? Does anyone really need a 2014 BMW 7 series for more than $70K? Perhaps but I bet the thought process is more along the lines of wow I would look good in that car. People would turn their heads when they see me driving that car. Besides (this is the key word here as the rationalizing starts now) it is very highly rated in safety and the gas mileage is excellent. The brakes are unbelievable front power 373-mm ventilated disc brakes. When I wanted my Ford Explorer Limited several years ago (no the regular Explorer was just not good enough) it was the fact that those safety side air bags on the passenger side made all the difference as I was just thinking about my wife's safety.
Buying a Candy Bar
Yes we even do this with candy. It's about 3:00 PM and you start to get hungry. The good angel on your right 
shoulder says you can wait for dinner and the devil on your left shoulder says come on and check out the vending machine. So off you go to see what's in the vending machine: chips, nah; gum, nah; aah Reese's Peanut Butter cup, oh yeah. Yes what can I say I am emotionally attached to chocolate and peanut butter. Well it is 3:00 and I won't get to dinner until 7:00. I skipped breakfast so I probably have enough calories saved. It's cheaper than going out and getting a sandwich. Done.
The High Costs of Rationalization
Hopefully you see that when you get emotionally involved you will figure out a way to logically back up your 
decision. Above you can see how getting emotionally attached can cost you $1.50 for a Reese's, not too uncomfortable. Over $70K for a car, gulp, perhaps somewhat uncomfortable. Now imagine what it could cost you when purchasing a home. Please realize that when a real estate agent is asking you to get pre-qualified it is to protect both of you. Your agent gains protection that will help him properly represent you and be your advocate. More importantly for you. Searching above your budget can often lead to unrealistic expectations, missed opportunities and serious financial consequences.
When you find yourself looking for a home in Frisco Texas and I ask you have you been pre-qualified and if so what is your budget, I am doing this for for several reasons. Most importantly to help provide you with a great experience and fantastic results.
How else, as a client of mine, would you know that: Your Success is My Focus.
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