Signage in Carmel-by-the-Sea comes in many forms, some unregulated

Real Estate Broker/Owner CA#01772851 HI#RB21268

Starting a new business in Carmel-by-the-Sea? Signage becomes an issue because it needs to be approved by City Hall. 

Even those who have been in business for many years, find ways around the stringent rules and regulations. Some put signage away from the windows and doors, further into their space, but the powers that be are wise to that. You will probably get a notice of non-compliance. (Too many signs, too big, wrong lighting, etc.) All signs affixed to the building, door & window and entrance to courtyard or on the street are regulated.

One way to advertise your business which can't be regulated by the City Fathers (and mothers) is what you put on your car. Not only do the cars below show the name of the business, but they are so cute, people will have their photo taken with them.

The only problem is that the business district of Carmel-by-the-Sea has a 2-hour parking limit, so you can see the owners of the cars scurrying around re-parking them all day long. Still, it's a wonder not more businesses have taken advantage of this loophole. 

 Something to think about! 

Carmel-by-the-Sea cars

Carmel-by-the-Sea cars

Posted by

Hella Rothwell at Carmel Beach during Concours WeekCarmel-by-the-Sea Beach and Pebble Beach Golf Course California

Whether buying or selling oceanfront, oceanview, commercial or any type of real estate in Carmel, Pebble Beach, Pacific Grove, Monterey, Carmel Valley and Big Sur, I can help you. Call me and let's meet in my Carmel-by-the-Sea office in Su Vecino Court on Dolores between 5th & 6th.

Or we can just chat on the phone to discuss your real estate needs.

Are you out of the area? No problem, I often never even meet my clients. The whole transaction is handled long distance.

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Hella Mitschke Rothwell (R)

Real Estate Broker/Owner/Realtor®
Licensed in California #01772851 & Hawaii #RB-21268

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Comments (7)

Tom Arstingstall, General Contractor, Dry Rot, Water Damage Sacramento, El Dorado County - (916) 765-5366
Dry Rot and Water Damage Mobile - 916-765-5366 - Placerville, CA
General Contractor, Dry Rot and Water Damage

What a clever use of signage in Carmel-by-the-Sea Hella. I would think that many others would be doing the same.

Jan 14, 2014 01:00 PM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Interesting, Hella. We have a number of communities here that are pretty strict about signgae - size, where it can be placed, etc.

Do they regular real estate signs? Again, here there are some high end communities RE signs are not allowed at all.

I agree with Tom - some very clever signage being use.


Jan 14, 2014 01:01 PM
Rebecca Foresee
Alain Pinel Realtors - Morgan Hill, CA
Let's foresee the possibilities . and get results!

Hella, There are so many creative ideas generated these days!  How are you handling signs in Carmel?  Open house event should be interesting.

Jan 14, 2014 01:17 PM
Jennifer Fivelsdal
JFIVE Home Realty LLC | 845-758-6842|162 Deer Run Rd Red Hook NY 12571 - Rhinebeck, NY
Mid Hudson Valley real estate connection

Hella signage can be an issue in many communities, it sure pays to be creative and using the car is one way.

Jan 14, 2014 01:47 PM
Hella M. Rothwell, Broker/Realtor®
Carmel by the Sea, CA
Rothwell Realty Inc. CA#01968433 Carmel-by-the-Sea

Tom: I'm not sure how this would go over with a brokerage, one would need a memorable car to start with. Hm...

Jeff: Have not seen restrictions of RE signs, although the ones I've seen have cost a bi more; not those ordinary stuck in the ground yard signs in those million dollar plus homes.

Rebecca: Open House signs are ok. 

Jennifer: Signage in the commercial district is tough. And that includes any LIGHTING on a sign. No neon signs here!!! 


Jan 14, 2014 02:19 PM
Endre Barath, Jr.
Berkshire Hathaway HomeServices California Properties - Beverly Hills, CA
Realtor - Los Angeles Home Sales 310.486.1002

Hella there are many restrictions in my market area too, for example in Beverly Hills you even have to have a permit on real estate signs and the size is very specific too. Needless to say this type of marketing was prevalent in Europe about ten years ago and now we see it every where. Funny you did this post...I have two in the works about something similar:))Endre

Jan 14, 2014 03:46 PM
Hella M. Rothwell, Broker/Realtor®
Carmel by the Sea, CA
Rothwell Realty Inc. CA#01968433 Carmel-by-the-Sea

Endre: I look forward to seeing your posts on signage in your area. 

Jan 14, 2014 11:20 PM