Sunday is coming and there is hype everywhere about the game, the spread and the weather. For me the highlight of the Super Bowl has little to do with that stuff, but it is a day to recognize advertisers and their creativity. This year, unlike others, there have been teasers for the commercials and I have enjoyed them. So now all that remains to do, is get ready with snacks and learn a thing or two.
The Super Bowl advertisers do a great job in advancing their products. We, the business people in real estate could learn a thing or two from the. We all do the essentially the same things, but learning to creatively and emotionally sell our stuff makes a difference in the way we are viewed and the success we enjoy. No, it's not rocket science but it is show biz. I love the commercials.