Good Evening, Gang!
Need your help here, because I'm feeling very old, very dumb, or perhaps a combination of the two.
Last November, at an Annual Business Coaching Conference with our Coach, Patti Kouri, of Woodland Hills CA, her and her speakers espoused the great value of Social Networking. "Rewards, contacts, and new friends beyond belief," several said.
Nearly five months later, however, I fail to see the benefit!
I joined Facebook, and LinkedIn. I got involved with a bunch of groups on each. I've traded emails, Drinks, Beers, Fun Wall Greetings, Hugs, Kisses, and . . . my wife still doesn't know what this really means . . . Pokes! But business value - practically nada, aside from keeping in touch with a lot of my buds in a novel way.
As a small business person, as we all are, I want to use my time most effectively. I will invest the time if it means eventual - not necessarily immediate - payout. AR Blogging pays out. Our Team Blog - BlogChicagoHomes.com - pays out. Prospecting, old-fashioned networking, great service to our clients and prospective clients - pays out.
But Social Networking - not yet! (Although, I am still getting Beers, Margaritas, Hugs, and a few Pokes on a daily basis).
Any clues here for this ole' Boomer (50 IS the new 30, you know). Perhaps I just don't get it.
Please, guys - enlighten me! Or, at least, point me in the right direction.
Just Frustrated in Chicago,
DEAN & DEAN'S TEAM CHICAGO
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