I saw this WEST JET promotion this morning on Breakfast Television as I was getting ready to go to work. It touched me, and I want to promote their effort.
I know it is a WEST JET marketing promotion, but one that pulls at your heartstrings. For every 100,000 views, WEST JET will have one of their employees train to replace a parent of a sick child at their place of business and let the parent visit with their Sick Child (staying at Ronald MacDonald's House) for a week. Their is a limit of 500,000 views for now. I dare you to watch this video and not be affected emotionally!
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