Remember those Chinese boxes where one box is put into another and then another and as you open each one, a smaller one is in there until you reach the teeny tiny one and in that is some sort of gift or message? That's what comes to mind here after reading about how Zillow is interested in acquiring Trulia who of course dined on ActiveRain as sort of an appetizer who hosted little ole you and me
ADD IT ALL UP...$$$
Amazing because these businesses only have standing by hosting your Real Estate beliefs, input, listings, opinions, instructions, education and Real Estate life in the trenches data and stories. Amazing how if you take every individuals experiences and package them, they now have a collective value
PEOPLE POWER=$$$
We are talking of tens of millions of dollars here. Something like 84 million people visited with these two giants in the Real Estate industry making then a "go to" for consumers who are interested in the subject of general Real Estate. That means that they have a standing in the business.
IF YOU DID THIS...CONGRATS
Too bad that over the years of blogging, posting and commenting that the average supporter and user of these sights (you & me) didn't have the fore-sight to purchase some stock in the operations. I mean who would know better than daily user how addicting, wanting, useful and helpful these sights really are?
MY POST PLUS YOUR POST=$$$
Some people did however and I hope they are reaping the rewards of that decision. Imagine for a moment that this POST I am writing when added to hundreds of thousands of other posts somehow turns into tens of millions of dollars for people who supervise the handling of all this?
WHAT DO PEOPLE REALLY WANT?
What do we know for sure? The average lay person, the potential buyer and seller client out there wants to know about this subject matter. That simply means that if you trace it all down, when the dust settles, when the cycle goes full turn, it all ends up in the lap of the Real Estate professional person.
UP CLOSE AND PERSONAL
They want to talk to their stag-er, lender, agent, inspector, escrow officer, title rep and all the rest of the players while they are considering spending or receiving hundreds of thousands of dollars. So I ask you my fellow professionals. This question: How many professionals does it take to make...Real Estate?
ONLY ONE
The little old neighborhood professional who knows his backyard and can personally walk you through the "land" of Real Estate up close, personal, hands on guaranteed. Of course Trulia, Zillow, Redfin, Realtor.com and ActiveRain and all the rest will help others...find you?
... I love the folks that feel this deal is adaptable, only if they really knew what that means... BTW: Kathleen nails it "let the prostitution begin"
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