It Definitely Is A Sales Call

By
Education & Training with Steve Hoffacker LLC

All of have received disguised sales calls. I'm not talking about the obvious sales calls where a product or company is mentioned but rather the ones where someone begins by stating that this is not a sales call or that they are not attempting to sell me anything. Really? Of course, they are trying to sell something.

It might be trying to set an appointment, getting us to agree to a trial offer, asking for a donation, or something else which in reality is selling. Unless they are taking a survey with no more to it than that, or they are calling to award me a prize, it's a sales call.

They will insist otherwise, but this is not the case.

The next time you get a call from someone selling something over the phone - and they claim that they aren't selling anything - ask them "who told you that?" Who told them to say that this wasn't a sales call?

Just because their script says to tell us that they aren't selling anything to get us to relax and let down our guard, or just because their manager told them this and they don't know any better, it doesn't make it so. They may honestly believe they aren't selling, but they are.

Question them, and they will have no defense. They will try to explain their story, but it won't work. Maybe you can sell them something now that you've interrupted their script. At least they will have been told that they are selling and that they should be up front and proud of it like we are!

 


Steve HoffackerCAPS, CEAC, SHSS, is a licensed Certified Aging In Place Specialist - Master Instructor and best-selling author of aging in place books. To learn about this and other programs for aging in place or universal design, visit stevehoffacker.com or call 561-685-5555. Also, check out the "Aging & Accessibility" groups on Facebook and LinkedIn.

Comments (19)

Bill Reddington
Re/max By The Sea - Destin, FL
Destin Florida Real Estate

I also receive the calls you are talking about. My standard response is get to the point. Sometimes they hang up or I hang up. Either way works for me.

Jul 27, 2014 06:43 AM
Steve Hoffacker
Steve Hoffacker LLC - West Palm Beach, FL
Certified Aging In Place Specialist-Instructor

Bill,

The point is that they want something from you. Thanks. :)

Steve

Jul 27, 2014 07:08 AM
Steve Hoffacker
Steve Hoffacker LLC - West Palm Beach, FL
Certified Aging In Place Specialist-Instructor

Dale,

I like the ones that are going to get me on the first page of Goggle ... Those I have a lot of fun with before they end up hanging up. :)

Steve

Jul 27, 2014 07:09 AM
Rob Thomas
Prestige Homes of The Tri Cities, Inc. CALL....423-341-6954 - Bristol, TN
Bristol TN-VA & Tri Cities Agent, ABR, GRI, e-Pro

I always ask for the supervisor and ask to be put on the Do Not Call List!

have a great night

Rob

Jul 27, 2014 08:18 AM
Lou Ludwig
Ludwig & Associates - Boca Raton, FL
Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC

Steve

When you can a call that starts with the person saying it's not a sales . . . . That's a clue that it is.

Good luck and success.

Lou Ludwig

Jul 27, 2014 09:14 AM
Steve Hoffacker
Steve Hoffacker LLC - West Palm Beach, FL
Certified Aging In Place Specialist-Instructor

Rob,

Telling them not to call anymore doesn't seem to deter them. :)

Steve

Jul 27, 2014 10:19 AM
Steve Hoffacker
Steve Hoffacker LLC - West Palm Beach, FL
Certified Aging In Place Specialist-Instructor

Lou,

Agreed. Thanks. :)

Steve

Jul 27, 2014 10:19 AM
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

Steve, if they want you to repond in the positive, they are selling, even if it is just an idea or thought. Enjoy your day!

Jul 27, 2014 08:02 PM
Steve Hoffacker
Steve Hoffacker LLC - West Palm Beach, FL
Certified Aging In Place Specialist-Instructor

Wayne,

So true. Thank you. :)

Steve

Jul 27, 2014 09:51 PM
Gary L. Waters Broker Associate, Bucci Realty
Bucci Realty, Inc. - Melbourne, FL
Eighteen Years Experience in Brevard County

I hate sales calls.  Even charities make non-sales sales calls! I recently canceled my land line at home because of these "non sale" calls even though I am on the useless DO NOT CALL LIST!

Jul 27, 2014 09:56 PM
Steve Hoffacker
Steve Hoffacker LLC - West Palm Beach, FL
Certified Aging In Place Specialist-Instructor

Gary,

Cell phones are now fair game also but not everyone has those numbers yet. :)

Steve

Jul 27, 2014 10:17 PM
Christopher Lotte
Red 1 Realty - Lithopolis, OH
Central Ohio Real Estate Agent, 614-390-9243

Steve... thanks for the post!.. I get sales calls all of the time and it gets annoying!.. the best ones are when they are trying to sell me search engine rankings and I start asking them questions that are so technical they have no clue what I am talking about..

Jul 28, 2014 12:06 AM
Steve Hoffacker
Steve Hoffacker LLC - West Palm Beach, FL
Certified Aging In Place Specialist-Instructor

Chris,

Anyone reading a script (which is most of them) gets thrown off when you push. :)

Steve

Jul 28, 2014 09:41 AM
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

They really do have about amillion numbers to try to nag you! 

Aug 02, 2014 10:19 AM
Steve Hoffacker
Steve Hoffacker LLC - West Palm Beach, FL
Certified Aging In Place Specialist-Instructor

Laura,

If they were better trained as salespeople ... :)

Steve

Aug 03, 2014 12:27 AM
Christopher Lotte
Red 1 Realty - Lithopolis, OH
Central Ohio Real Estate Agent, 614-390-9243

Steve, that's what their job is. :) whether you like it or not, they're there.

Aug 08, 2014 09:47 PM
Steve Hoffacker
Steve Hoffacker LLC - West Palm Beach, FL
Certified Aging In Place Specialist-Instructor

Chris,

True, but we certainly don't have to like a poor, uninformed performance. :)

Steve

Aug 09, 2014 12:06 AM
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

I'm revisiting this one. These calls seem to be all the rage with over eager knitwits or something. Love and light as usual.

Oct 21, 2014 04:42 PM