The first mention about Zillow gobbling Trulia was days ago, as well as the first discussion on AR, and wow, it is now pretty much official.
It is simply hilarious. For AR with its adversarial attitude towards aggregators, Trulia, and Zillow, first AR was gobbled by Trulia, and now it is becoming Zillow.
The greatest thing happening for AR stockholders, as they got a huge increase of value for practically nothing. No offense here, but who would buy AR today for any meaningful money? Nobody. But as a spillover from Trulia, this is a very different story. And in this sense I was very wrong, when I thought that active devaluing of Active Rain by clueless navigators would adversely affect them. It didn’t.
Now the only question is what is going to be with Active Rain. Would Zillow close it for not seeing the value, as there is little if any on the humongous scale of the transaction? Or AR is so small, that they wouldn’t bother with it?
For me, who never had a problem with aggregators, there is nothing to be upset about. Besides no having AR stock :)
What about you, guys?
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