The One Thing You're Not Doing Right on ActiveRain....
ActiveRain is a great community, and the platform can help you get calls and leads for your real estate business, but there is a feature available to you that you don't even know exists.
I've seen only a small portion of the ActiveRain members catch on to this little feature, but it could actually get you buyers, sellers or other leads for your business if you implement it right. So what is it?
Its a button. That's right, a button. ActiveRain calls it the "Call To Action" button. This button can be placed on your blog page and your profile page. But this button has to be set up to work, and many on AR don't even realize its an option. In fact, if you're "Call To Action" button isn't set up, that button won't even be there. Try going to various accounts on ActiveRain. You'll see the button just isn't there (see the pics below) on many accounts.
I literally stumbled on the "Call To Action" button by accident. One day I noticed someone else's blog had this cool button, but I didn't! I went absolutely mad for about two hours trying to figure out why I didn't have one! Seriously, I almost lost my mind.....
This "Call to Action" button can be a "Home Search" button or a "My Services" button or a few other different options to fit your business and profile. We have our "Call To Action" button as a "Home Search" button, and it goes straight to our website when its clicked on.
Here's how it looks on our blog:
Here's how it looks without the Call To Action button:
So any time someone goes to any of our blogs on ActiveRain, or to our AR profile, that "Call To Action" button shows up. That means a TON of opportunities to get click-throughs to our website! And click-throughs can turn into leads!
Do you want to know how to do it? Of course you do! Here's how:
Step One: Click on the "My Home" link at the top-left of your ActiveRain page. It should be there no matter where you are in ActiveRain, as long as you're logged into your account.
Step Two: Click on the (Edit) that's right next to your "My Profile" link. You can find it below your profile pic and your points tally.
Step Three: Click on the "Call To Action" button while in your Profile Editing Mode. It looks like this:
From there, a small window will pop up titled: "Call To Action Button". Here you can choose what you want the button to be called, and where you want it to click through to. Click Save, and you're done!
See, wasn't that easy!
Now, whenever someone goes to your blog or profile, they can click on that button and be directed to where ever you want them to go, and you can get more business!
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