Ask an Ambassador: Are you still in the real estate business?

Real Estate Broker/Owner with Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 GREC# 169695

Yesterday I read a post here on ActiveRain where a member was looking for an agent to send a referral. My first thought was... well why didn't they just check the area on on the membership? I read further and they had, but the problem was that no one in that area was "active" here at ActiveRain.  It got me to thinking about what folks would think about the other agents in my area and made me to look.  

A couple of them are actually no longer in the business.  Others are not blogging in years but still in the business.  How would you know?  Would you take the time to go to their website? Call them? email them? Do they have a current email connected to their profile? Do they still work for the company they have listed? 

A phone conversation with a friend in the business last week and they said to me.... "you really need to change your twitter photo.  Ooops, it wasn't even THE last profile photo I used here, it was two profile photos ago.  So I'm also guilty of not keeping everything I need to keep current ... current. 

So today I made a list.  I'm going to pick a day quarterly to "check and update" I expect it will take a hour or more to do everything on the list...

  • twitter
  • foursquare
  • facebook businesss pages (all of them)
  • groups
  • Linked-In
  • WP
  • Google+
  • BBB
  • Chamber site
  • Zillow
  • Trulia
  • Youtube
  • Pinterest (thanks for the comments that made me go back and edit and add the last two)

I'll be checking to make sure I have a post that isn't more than 3 months old, a current photo and that all my links and numbers are working. I don't want to be over looked for a referral because someone wonders "is she still in real estate?" and I don't think you do either.  

My challenge to you as a member is to reach out to someone you subscribe to who hasn't been here in a while to blog and remind them that they should write at least one blog a quarter so folks won't wonder if they are "still in the business".  Even if they have "moved on" to other blogging platforms or their own site you can gently remind them that a quick blog here a few times a year can keep them getting businesss.  Don't be that town like the one I read about yesterday where NO ONE from there was blogging on AR and none of them got the referral.  Don't just set up a profile and run and don't blog and vanish for 3 years and expect it to do you one bit of good.  


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Richard Robibero, e-Pro, ABR, SRS
Panorama R.E. Limited - Toronto, ON
Selling Your Home as if it were My Own!

I'm glad that I actually have this on my calendar to check every so often. It's hard to keep track otherwise!

Oct 24, 2014 10:22 PM #39
Margaret Woda
Long & Foster Real Estate, Inc. - Crofton, MD
Maryland Real Estate & Military Relocation

It's really up to us to communicate that we're still in the business, and I can't see myself investing time to determine which rainers have moved on unless and until I want or need to. That being said, spending some time quarterly to make the rounds to confirm our own profiles and photos are up to date is a must!

Oct 24, 2014 10:33 PM #40
Graziella Bruner
NCS Premier Real Estate - Detroit, MI
Associate Broker - Serving Wayne & Oakland County

Great advice Tammy Lankford - I'm going to start updating my photo according to the seasons.  I will make sure all of my information is update as well, I too, don't want to miss out on any referrals because of something I forgot to do.  Have an awesome weekend.

Oct 24, 2014 10:58 PM #41
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

More to do? I am always aware of the KISS principal wherever I go and in everything I do...Maybe I am old fashioned? Less to do for me is my preference when able...

Oct 25, 2014 12:08 AM #42
Jerry Newman
Brown Realty, 210-789-4216, - San Antonio, TX
Texas REALTOR, San Antonio Military Relocation

Hi Tammy, That's a long list of sites to keep up with, and one that I didn't see was YouTube, and I know I have to work and to update it too.

Oct 25, 2014 01:03 AM #43
Rob D. Shepherd
Windermere/lane county - Florence, OR
Principal Broker GRI, SRES

Many in our small town that are signed up on Active Rain have left the biz or died years ago. I have wondered why Active Rain does not clean it up now and then?  I am president of our group and I know them all.

Oct 25, 2014 01:24 AM #44
Barbara Calwhite
Keller Williams Realty of Southwest Missouri - Joplin, MO
417-438-7387 Specializing in Relocation

Great idea to put it on the calendar quarterly!  But even once a year would be an improvement over some of them.  I have one profile picture I missed changing and need to get that done.

Thanks for the reminder.

Oct 25, 2014 01:54 AM #45
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

Bob Crane I miss lots of those folks and have had a few that literally just vanish

Richard Robibero, SRS it really is a task if you don't put in there and get behind

Margaret Woda I consider lots of people here my friend and want to know why they drop off the grid when they stop blogging here.

Graziella Bruner it's a working weekend which is good.



Oct 25, 2014 02:03 AM #46
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

Richie Alan Naggar Author PEARLS SERIES of books I feel the same way, but it's a must do for me.

Jerry Newman thanks I added that one too

Rob D. Shepherd people need to put it in their will to have their social media sites "handled"

Oct 25, 2014 02:49 AM #47
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

Barbara Calwhite I had a few I had missed, some more than one photo change and it was a few years old.

Oct 25, 2014 02:50 AM #48
Tom Braatz Waukesha County Real Estate 262-377-1459
Coldwell Banker - Oconomowoc, WI
Waukesha County Realtor Real Estate agent. SOLD!

Tammy Lankford

Very good advice. I found myself on Squidoo and forgot I was there

Oct 25, 2014 04:41 AM #49
Carla Muss-Jacobs, RETIRED
RETIRED / State License is Inactive - Portland, OR

As I wrote in a previous blog of mine, the ABC's of real estate are Always Be Current.  Sounds like you are and will be.

Oct 25, 2014 08:13 AM #50
Women of Westchester Working Together
Women of Westchester Working Together - West Harrison, NY
Women helping Women get ahead

This is a good idea.  My background on Twitter is still totally messed up.  This is from 2 updates ago.  I asked my asst to do, but I guess she didn't so I need to add back on the list.  good plan to check everything...and to have that checklist so you can do in an organized fashion.

Oct 25, 2014 09:21 AM #51
Melissa Brown
Helen Adams Realty - Charlotte, NC
Realtor - South Charlotte NC Homes for Sale

That is such a great idea, Tammy!  I'm going to put it on my calendar right now.  I've always thought you did a good job of keeping your profile photos up to date!

Oct 25, 2014 10:24 AM #52
Melissa Brown
Helen Adams Realty - Charlotte, NC
Realtor - South Charlotte NC Homes for Sale

PS, your post reminds me of a question I've had for a while regarding finding people on AR.  Are they still doing the community sponsorships?  I know I  am still paying for a few!

Oct 25, 2014 10:26 AM #53
Dorie Dillard CRS GRI ABR
Coldwell Banker United Realtors® ~ 512.750.6899 - Austin, TX
Serving Buyers & Sellers in NW Austin Real Estate

Hi Tammy,

Thanks for your Carla says the ABC's of real estate are "Always be current"!! Great advice!!

Oct 25, 2014 10:36 AM #54
Debbie Reynolds
Platinum Properties - Clarksville, TN
Your Dedicated Clarksville TN Real Estate Agent

That is on my to do list too. I need to touch all medias at least once a month. Great reminder.

Oct 25, 2014 12:50 PM #55
Claude Labbe
Real Living | At Home - Washington, DC
Realty for Your Busy Life

Communicate. Refresh.

Rinse & repeat quarterly.

Oct 25, 2014 02:29 PM #56
Richard Iarossi
Coldwell Banker Residential Brokerage - Crofton, MD
Crofton MD Real Estate, Annapolis MD Real Estate


I changed brokerages a year ago, and I'm still finding instances where I never changed the info. Too much to do, too little time to do it.


Oct 25, 2014 08:48 PM #57
Donna Foerster
HomeSmart Realty Group - Parker, CO
Metro Denver Real Estate Assistant

Tammy~ That's one of the challenges of having so many social media profiles, if you make a change you have to remember to change it in ALL of those places!

Oct 30, 2014 10:02 AM #58
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Tammy Lankford,

Broker GA Lake Sinclair/Eatonton/Milledgeville
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