Remarketing for Real Estate - What Is It and How Does It Help?

By
Services for Real Estate Pros with RealSupport Inc.

Competition within the real estate industry is fierce and out-spending your competitors can seem like an impossible task. Large real estate franchises spend enormous sums of money to keep their brand at the forefront of consumers’ minds and are constantly competing to be the biggest, the best and the most lucrative brokerages in the country. Fortunately, real estate marketing doesn’t have to be the daunting, expensive dark cloud looming over your office. Any real estate professional can have high-impact, global-quality marketing that is strategically targeted to your audience – All within your own budget. With a little research and a knowledgeable real estate marketing team behind you, remarketing for real estate works! We’ll break down why:

-Remarketing tracks unique visitors to your website, and “follows” them as they browse the internet. Your ad automatically appears on many of the websites that they visit. This keeps you and your services directly in front of them, wherever they go online.

-The Google Display Network reaches up to 92% of all online traffic in the United States – That’s a massive audience! Remarketing lets you take advantage of the very dominant Google Display Network presence throughout each corner of the internet.

-Remarketing your brand to your target audience on a consistent basis can boost your lead volume, your lead conversion and, ultimately, your income. Think of it this way – Your brand is constantly exposed to your target audience, staying top-of-mind, and encouraging more return visits, increased newsletter sign-ups, further interest in your listings and more! The opportunities available to turn a casual website visitor into a productive lead have skyrocketed due to remarketing.

-In a nutshell, remarketing is a cost-effective way to achieve powerful exposure on some of the most-visited websites on the planet. The Google Display Network includes sites such as YouTube, Trulia, Realtor.com, Yahoo!, Yelp, Dictionary.com, The New York Times, NASDAQ and many more. Remarketing levels the playing field between your brand and large, competing companies. You don’t have to outspend multi-million dollar national companies to achieve impressive, competitive real estate marketing!

Here’s how RealSupport can help you see the best results from this online strategy:

-Our real estate marketing team creates custom ads for you. They are formatted to fit all participating websites in the Google Display Network.

-We set up remarketing campaigns for you on Google and Facebook, activating the “cookies” that will enable the tracking of your website visitors.

-We monitor your real estate remarketing campaign and thoroughly track results, reporting our findings back to you on a regular basis.

-We fully manage your remarketing campaign, proactively respond to trends and make necessary adjustments to optimize its impact.

-We customize your campaign to meet your budget. You can always stop your campaign, if needed, and re-start it at a later date. Our remarketing campaigns are flexible and affordable.

Our real estate marketing team understands the full suite of benefits that come with these campaigns because we use them ourselves! We promote real estate remarketing for our clients because we know firsthand that it works. Contact us today for a free, no-obligation consultation about remarketing for YOUR real estate business!

Megan Quinn
Copywriting Specialist

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Rainmaker
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Lise Howe
Keller Williams Capital Properties - Washington, DC
Assoc. Broker and Attorney Licensed in DC, MD, VA,

This is a very interesting approach - thanks so much for sharing your concepts!

Oct 29, 2014 09:12 PM #1
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Rainmaker
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RealSupport, Inc.

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