I had a discussion recently with a seller who wanted to add a selling bonus to the listing agent. I advised against it.
Firstly, in 15 years as a licensed South Carolina Realtor, I have found selling bonuses to be ineffective tools for my sellers. If a buyer's agent has a client for my home or land listing, then in theory that agent will show my property.
Secondly, I think selling bonuses can present some shaky ethical ground for buyer's agents. The very nature of our fiducary responsibilities is to put the interest of our clients above all else.
What does a selling bonus do but try and entice us as agents to put our (as Realtors) our own financial interest above the interest of our buyers?
Am I wrong in this thinking?