Thank you Joanna! I look forward to hearing how it's working for you. Somthing I've considered as well.
Facebook ads are very inexpensive and designed to drive traffic to your website. For example, after I got a home valuation tool on my website, I spent $20 in Facebook ads to get sellers to that page. Do you have something like this on your website?
As an agent, I find that Facebook neighborhood groups, coupled with informational posts fed there, work wonders. Not sure how that would translate to your business.
I am just starting a "like" campaign with Facebook Cathy so I will let you know when I get some results. This is my first time.