Daily Real Estate News | March 20, 2008Practitioners Dig Up New Revenue
Rather than flee the real estate industry due to the housing downturn, experts say real estate practitioners should use their skills and experience to offer services outside of buying and selling homes to supplement their incomes.
They could write about the real estate market for newspapers and blogs; sell advertising space on a neighborhood Web site, newsletter, or blog that they create to local businesses; become a licensed appraiser; or provide tours of the local area to visitors.
Additionally, practitioners can supplement their income by helping businesses with search engine marketing, translating their Web sites and marketing materials to target international buyers, and subleasing office space for meetings and other events.
Finally, practitioners could serve as consultants to banks looking to sell foreclosed properties, rental firms interested in filling vacant units, and consumers preparing to relocate.
Source: Realty Times, Bill Miles (03/19/08)