How to use hashtags on Pinterest

Real Estate Agent with Sandpoint Realty SP36782

The next section of the Pinterest series is on Hashtags.  What are they and how to use hashtags on Pinterest


A keyword is a word that you want to be found under when someone uses it in a search.  


Hashtags are a pound sign # immediately followed by a keyword. They’re used for categorization on social media. Hashtags are used for social media platforms like Twitter, Facebook, Instagram, Tumblr GooglePlus and Pinterest. 

Hashtags on pinterest

I just went to pinterest and put in my last name #silverhawk  I came up with a great page containing 2 things.  Our gemstones and there was a cartoon with the Silverhawk name.  This tells me that if I want my name in conjunction with my real estate pinterest site then I need to add some text in the pins and some hashtags.




Here are some of the basic tips to using hashtags on pinterest.

1) It is a good idea to use Hashtags in your pins.  Remember you do not want any more than 2 per post. Hashtags are only clickable in a Pin description. Putting them in your username, about section, or in board titles does not do you any good.

2) Just like with other social networks, hashtags act as a keyword to bring all of the Pins using that same hashtag together 

3)  Branding your Pinterest page with your own special hashtag is a great way to define your items.


By branding all your pins about a area niche with a unique hashtag, you can break this information out into a separate stream of information and give people an easy way to share information about. To register your hashtag go to

hashtag targets

4) Pins that have a keyword hidden in the URL/Photo name/ page tied to the Pin will show up in the search results. It’s important to consider this when naming your pages and  images, or when you’re linking a pin back to your website URL. Even if you  don't plan on pinning a photo on your blog or website doesn't one of your visitors won't and you want those images to be working for you.


As you are working on your social networkings sites like pinterest be sure to add in a few hashtags on your pins and posts.

Posted by

Rain Silverhawk

Search Homes
Come See Listings or more about Rain Silverhawk at
Rain Silverhawk Realtor
Sandpoint Realty LLC
1205 Hwy 2 STE 203 B |  Sandpoint, ID. 83864
Phone (208)  610-0011  


Comments (6)

Mike Warren
Real Estate - Colorado Springs, CO

Very informative. All the best.

Dec 01, 2014 03:37 PM
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

I guess I really don't #as much as I should but all in all, Pinterest is effective as heck!

Dec 01, 2014 03:40 PM
Hannah Williams
HomeStarr Realty - Philadelphia, PA
Expertise NE Philadelphia & Bucks 215-820-3376

Rain Silverhawk this is new to me hope you post more about this it is very informative 

Dec 01, 2014 11:14 PM
Mark Don McInnes, Sandpoint
Sandpoint Realty LLC - Sandpoint, ID
North Idaho Real Estate - 208-255.6227

Excellent job with all this information Rain.  You are clearing the haze at least for a few of us.  Mark

Dec 05, 2014 07:48 AM
Andrew Mooers | 207.532.6573
Northern Maine Real Estate-Aroostook County Broker

Pinterest, your video channels, Flickr, manage and team the media streams!

Mar 07, 2015 11:19 PM
Thomas J. Nelson, REALTOR ® e-Pro CRS RCS-D Vets
Big Block Realty 858.232.8722 - La Jolla, CA
& Host of Postcards From Success Podcast

I started adding #hastags but my question is if it's a multi-key word, like real estate, do you #realetste or #real estate?

Mar 26, 2016 04:55 AM