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Green Building: The Challenges Towards Widespread Acceptance By Home Builders

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Energy savings, higher productivity and less waste. These are but a few of the many attributes towards implementing green building concepts and practices.

These days, because of programs like the U.S. Green Building Council’s landmark LEED rating system for buildings, the ideas and concepts of green building have now entered the mainstream.

Currently, sustainable development analysts have noted that there are around 500 million square feet of green buildings under design, development, and implementation, and there has been a lot of success in LEED applications in different industries and sectors.

The Challenges Toward Widespread Acceptance of Green Building Ideas

Despite the rising acceptance in the concepts of sustainable building, there still remains a large challenge toward widespread acceptance and long-term practice, and despite the growing awareness in sustainable practices, green products, and high-performance technologies in building design and construction, many worry that there continues to be a lack of accurate, thorough, and quantifiable information regarding the financial and economic impacts of high-performance buildings within the construction and home building industry. In addition, there are also hurdles when it comes to the perception of cost, which has become a stumbling block in the quicker acceptance of green building concepts.

According to some sustainable development purveyors, there’s a consistent disconnect between capital costs and operating costs, as for instance, a building owner knows there is a return on investment of 40 percent going into a green building, as the investments are taken from capital; however, the year-to-year, the operating budget isn’t linked, and that poses a real stumbling block. For the past years, many entities have discussed and analyzed what it actually costs to build green and the ultimate value that results from constructing an environmentally responsible, high-performing facility in hopes of convincing the facilities industry to rethink construction budgeting and financing.

The Attributes Of Green Building Designs

Home builders and developers who have embraced the concepts of eco-friendly building, say that the four attributes of green building design, which are increased ventilation control, enhanced temperature control, enhanced lighting control, and increased daylighting, have been clearly and significantly correlated with increased levels in productivity.

Many note that indoor air quality also has been linked to potential productivity and health gains in workplaces and educational facilities, which helps to explain that the greatest advantages of green building come in the form of benefits to the occupants. The other financial benefits of green buildings are more than 10 times the average initial investment required to design and construct a green building. Construction industry insiders say that for energy savings alone, these exceed the average increased cost associated with going green, and the benefits and savings mark the true value of sustainable construction.

In these times where cost-efficiency, productivity and concern for the environment need to go hand in hand, home builders and property developers have a choice between a building designed to be healthy and efficient or one that is not. According to experts, with a 50-year life-cycle investment, green buildings are increasing at a rate of around 40 to 50 percent each year, and as global energy costs also soar up, the risks of simply doing conventional design are increasing, as well as the risk of going obsolete has fast become a large phenomenon too.

Comments (1)

Kevin Clarke
Coldwell Banker Apex - McKinney, TX
Coldwell Banker Apex, Texas
Great point, I use to work for a company that built a corporate office that on a green plan. Everything from glass around the building which acts as natural lighting to energy efficient items throughout they really made a different. I believe they received an award for the eco friendly building.
Apr 05, 2008 07:16 PM