Years ago I used to subscribe to paid keyword banks. These are subscription services that show you what keywords people search for. You can learn a lot about your audience and what they are typing in to find real estate services, new home purchases and rental information. There is a number count for every keyword search such as:
New Home Sales 45,000 Searches per month
Luxury Condo Rental 54,500 Searches per month
... and so on.
I used to use Wordze and Wordtracker. They are great services but I found the metrics to be a little
lofty. The numbers get confusing when you think about how many people look for certain things
and how often per month. Sometimes the searches looked very low and then sometimes they didn't
look popular enough.
Google has a free keyword tool too that is pretty good but again.... the numbers of searches for
certain criteria seemed very low. I know that in the New York and Chicago markets the number for
luxury living is very high. So I just used these services as a rough guideline when I created sites or
created web media.
Google hit the wall recently with their keyword tool upgrade. I thought it was perfect the way it was before. It used to be very simple to use. Now there are sliding menus and it keeps the material you are searching for out of view. Overall this can be very frustrating for someone who doesn't have time or patience to fumble through the confusing navigation.
Now, I found something I like even better. And the best part is that it's FREE to use.
This tool will show you the popular words people search for on Google, Bing, Youtube, and the App store.
This offers you the chance to not only see your keyword but also related keywords.
Here is an example:
real estate license
real estate websites
real estate one
real estate listings
real estate school
real estate news
real estate investing
real estate agent
real estate agent
real estate alexandria va
real estate arlington va
real estate appraiser
real estate attorney
real estate auctions
real estate agent commission
real estate band
real estate broker
These are keywords that people are using to search for homes, properties, foreclosures and more. This is going to help you with your blog posts and with your search engine optimization.
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