The phones are ringing off the hook, you’ve got 300 things you need to get done (preferably yesterday), and you’re eating a donut for lunch…again. You definitely don’t have time for this marketing thing, right? Well, you might not have time to launch an elaborate PR campaign or direct an award-winning commercial. We bet you can pull off one of these ideas though.
Amp up your email signature. Your email signature gets seen by every person you communicate with…take advantage of that space by inviting the recipient to take a survey, review your services, or connect with you on social media. Email signatures are also a great place to remind your contacts that you appreciate referrals.
Schedule a postcard mailing ahead of time. If you know you’re going to be swamped next month, schedule your mailings in advance. At expresscopy.com, we’ll print them on any day you want and mail them right to your prospects.
Take advantage of mobile apps. There are hundreds of apps that you can use to save time with common marketing tasks. For instance, instead of trying to keep up with social media all day, use NutshellMail to get an email summary of your social activity.
Hire an intern. Hiring an intern is a great way to get a little extra help around the office. Contact your local community college or university’s career center to place an ad on their internship listing board. Most college students are tech-savvy enough to help with social media, digital advertising, writing newsletters, and other marketing tasks.
Finding the time to keep your clients happy, keep your business humming along, and market yourself can be challenging. Share your tips in the comments, we’d love to hear about what you do to stay on top of your marketing.
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