Tammie White, Broker
Franklin Homes Realty LLC - Franklin, TN
Franklin TN Homes for Sale

Finally, a way to market that is cost effective. I think this is a much better way to market. Especially given that we may already know the prospect.

Jan 24, 2015 07:43 AM
Randy Kirsch
Right Trac Financial Group, Inc., NMLS# 2709 - Manchester, CT
(NMLS# 1012303) Your Dedicated Mortgage Consultant

It is cost effective Tammie White and thankfully so as you do need to send out a much greater number of emails to get any kind of a worthwile response rate.

Thanks for sharing.  Good luck with your email campaign.

Jan 24, 2015 08:09 AM
George Souto
George Souto NMLS #65149 FHA, CHFA, VA Mortgages - Middletown, CT
Your Connecticut Mortgage Expert

Randy e-mail marketing is part of the marketing I do.  I have not had much sucess with it, but it is cheap, quick, and can be done often.

Jan 24, 2015 08:19 AM
Frank Castaldini
Compass - San Francisco, CA
Realtor - Homes for Sale in San Francisco

I'm constantly working on refining this method.  I've gotten better.  I does produce calls an interest and as has been said it's super inexpensive.

Jan 24, 2015 11:18 AM
Troy Erickson AZ Realtor (602) 295-6807
Good Company Real Estate - Chandler, AZ
Your Chandler, Ahwatukee, and East Valley Realtor

Randy - You offer some great advice for anyone interested in Email marketing. The cost can't be beat.

Jan 24, 2015 12:43 PM
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

Email marketing has worked for me. This is good advice.

Jan 24, 2015 07:36 PM
Conrad Allen
Re/Max Professional Associates - Webster, MA
Webster, Ma, Realtor

Hi Randy.  I have found email marketing to be very effective.

Jan 24, 2015 07:43 PM
Joe Petrowsky
Mortgage Consultant, Right Trac Financial Group, Inc. NMLS # 2709 - Manchester, CT
Your Mortgage Consultant for Life

Good morning Randy. If you are in business today, no matter what business, email marketing can be effective, to at least keep your name in front of many. It has served me well of the last few years.

Jan 24, 2015 09:07 PM
Randy Kirsch
Right Trac Financial Group, Inc., NMLS# 2709 - Manchester, CT
(NMLS# 1012303) Your Dedicated Mortgage Consultant

It is cost effective @George and it takes a lot of thought and work to come up with a short and sweet message that will result in a favorable response rate.  I read somewhere that the response rate is generally low unless you are dealing with people that you know.

Thanks for sharing George.

Jan 25, 2015 03:33 AM
Randy Kirsch
Right Trac Financial Group, Inc., NMLS# 2709 - Manchester, CT
(NMLS# 1012303) Your Dedicated Mortgage Consultant

You do need to constantly refine and refresh the message that you email out.  I too spend a lot of time on that aspect Frank Castaldini 

Thanks for sharing.

 

Jan 25, 2015 03:34 AM
Randy Kirsch
Right Trac Financial Group, Inc., NMLS# 2709 - Manchester, CT
(NMLS# 1012303) Your Dedicated Mortgage Consultant

The cost is just right Troy Erickson and you can reach a large number of people with just a few clicks.  The secret to success is in the message.

Thanks for sharing.

Jan 25, 2015 03:37 AM
Randy Kirsch
Right Trac Financial Group, Inc., NMLS# 2709 - Manchester, CT
(NMLS# 1012303) Your Dedicated Mortgage Consultant

Thanks Roy Kelley and I am glad to hear that email is successful for you.

Thanks for sharing.

Jan 25, 2015 03:37 AM
Randy Kirsch
Right Trac Financial Group, Inc., NMLS# 2709 - Manchester, CT
(NMLS# 1012303) Your Dedicated Mortgage Consultant

I would not have thought that you use email Conrad Allen but I would guess that you are quite effective at putting out a great message.

Thanks for sharing.

Jan 25, 2015 03:39 AM
Randy Kirsch
Right Trac Financial Group, Inc., NMLS# 2709 - Manchester, CT
(NMLS# 1012303) Your Dedicated Mortgage Consultant

I know you use email to distribute your newsletter Joe Petrowsky and it is well done.  No doubt another source of referrals for you.

Thanks for sharing.

Jan 25, 2015 03:40 AM
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • Green • GRI • HAFA • PSC Calabasas CA

I agree that one should start with their own database of people they know( family, friends) or past clients.

Mar 14, 2015 04:09 PM
Stoney Lee Wilson
Tampa, FL

When I was a mortgage banker it was an integral part of my marketing plan. Email marketing definitely works; we've sent millions of emails for thousands of our clients with 30-50% open rates. Email marketing is consistently rated one of the highest ROI methods of converting leads for salespeople there is. Kuddos to all of you that are using it and hopefully getting the lead conversion metrics you're aiming for. 

Apr 27, 2015 07:06 AM