Are You Marketing Correctly? Make Sure You Spell Check Your Marketing Material!
Some people will mention that they are on MySpace. Really? When was the last time you marketed a home there?
Some people talk about being tech-savvy (like me) and yet they say they market on Crag's List, Facbook or ActiveRian.
Well, if you can spell that well, I am sure you have some followers that are making fun of you here.
If you haven't updated your profile page in the last year....do it NOW.
The other issue you must face is that there are words that will show up correctly, but the usages will be different, i.e., effect for affect, their for there, etc.
You will definitely want another set of eyes reading your material. And, you want someone who has a grasp of language and usages. It is better to invest a few dollars, especially if you are marketing a middle- to upper-class property.
Do it right, and you might get the business. Do it wrong, and clients will know your lack of expertise right from the start.
Take the time, and spend some money. The rewards will be worth it!
Image courtesy of David Castillo Dominici at freedigitalimages.net
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