Home Staging Is Marketing

By
Real Estate Agent with eXp Realty 01780829

I have a real affinity for really...and I mean... really helping sellers sell their homes. And that means some rearranging of furniture and getting rid of some clutter. Sometimes this can be a real sensitive topic for clients. I find that if I can use diplomacy and convince the seller that their home is not longer a home but a product it seems to help a bit. I find myself to be a bit more hands on than possibly many.

I remember one listing my husband and I showed up at the house (ofcourse we had permission) with a powerwasher, hedgetrimmer, wallpaper remover, and 3 gallons of paint ! aye...yie...yie...but what a payoff it was!  The house was previously an expired listing and a neighbor referred me to the seller which lived out of the area...we cleaned up the yard, removed the wallpaper and painted than I put my finishing touches on the home. Put a cute little icecream table in the kitchen, place setting and all, fluffed up the pillows and brought in some of my own assessories and furnishings and whala....the house sold almost instantly.

The bottom line. Staging works. Setting your house (or listing) apart and making it shine will make a difference in getting your home sold and standing out in the crowd. This is all part of marketing your home. Traditional listings are competing with bank owned properties in our market so taking those few extra steps will make the difference!  For staging services, be sure to give me a call. I offer free staging services for all my clients!

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