I have been actively involved in internet marketing and video production for some time now. It is great for presenting a home for sale or providing a background or B roll on a neighborhood or the city you are selling in. One of the greatest tools I have embraced is "Camtasia Studio" from TechSmith which is a NLE (non-linear editor) video editor and a screen recorder of what is on your computer for training videos. It has a MAC version and a PC version. I am a PC user.
TechSmith offers a series of training tutorials for Camtasia and the program is surprising powerful as a video editor which can sequence video, audio and special effects.
One problem is that the available Camtasia training does not teach you how to use the program for marketing. It teaches how to use the program but does not give you instruction on creating a marketing video that can catch the attention of your prospect and engage the viewer with the video presentation.
Joey Xoto and Lon Naylor surveyed thousands of their customers and decided to look at Camtasia training from the marketer's standpoint. The product is called Screencast Pro. They provide a series of training videos and templates showing, in detail, how the templates are created to take advantage of the strengths of Camtasia and enabling the user to customize and alter the template effects for their own use. All training template files are provided for your use.
This is the first time I have promoted a program as an affiliate. But I purchased this one as a customer - and I like it. It allows me to realize the power of Camtasia and expands my range of expression as a video marketer. Check it out here.
In full disclosure, I am compensated for sales, but I would write a similar article to recommend this product as a review. I am attaching an example of one of their training videos describing how they created a logo reveal and how you would modify it for your own use. (approximately 20min) Sorry for the long video, but it shows the detail of the training presentations. This is, of course, only one of the series of training video.