How to Get People to Interact with Your Social Media Posts

By
Services for Real Estate Pros with Second Self Virtual Assistance
https://activerain.com/droplet/4zmK

How to Get People to Interact with Your Social Media Posts

Some people still believe that social media has no place in their marketing plan.  They wonder how posting something on Facebook, for instance, is going to help build their business.  The secret is to get people to interact with your social media posts.  When done properly, this will not only help build your email marketing list, it will also send people to your website and blog.

 

Here’s How to Get People to Interact with Your Social Media Posts

 

  • Know Your Audience – Who are you trying to reach?  What are their interests?  You need to know your audience in order to target your posts to them.

 

  • What is Your Competition Doing?  – If you know another Realtor®, for instance, who is getting a lot of results through their social media posts, take note of what they’re doing and do it better.  Put your own spin on it.  As Oscar Wilde said, “Be yourself.  Everyone else is taken”.

 

  • Tell Them What You Want Them to Do – Clever cat videos are fine but they don’t bring prospective clients to your website or blog.  Be clear about whether you want them to like, share or click on a link to learn more.  Add links to your posts and tell them to click to read the rest of the story.  Invite them to click the link to sign up for something of value.

 

  • Pictures Speak Louder Than Words – When you scan your Facebook wall, which posts immediately capture your attention?  Text or graphics?  By creating memes or adding a photo with a question or comment are great ways to get the conversation going.

 

  • Be a Good Host – Just like hosting a party, you want your guests to feel at home and have a good time.  Interact with people on your social media pages.  Be polite in every circumstance.  If someone writes a rude or distasteful comment on your page, just delete the comment and move on to your more pleasant guests.

 

Getting people to interact with your social media posts may take a little practice.  Keep posting until you find what creates the biggest interactions with your audience.  Make your social posts interesting and join in the conversations.  Keep your eye on the prospective client prize while enjoying the opportunity to meet other people who have an interest in what you have to offer.

Resources:

  • Canva.com provides a way to design infographics, Facebook covers and more.

 

Originally posted by Pamela Cendejas at Real Estate Support Blog

close

Re-Blogged 1 time:

Re-Blogged By Re-Blogged At
  1. Kathleen Luiten 03/18/2015 01:00 AM
Topic:
ActiveRain Community
Groups:
Realtors®
Rainmaking - Internet Marketing Strategies
Marketing, Ideas and Methods That Work!!
Building Your Niche
VBloggers
Tags:
social media networking
social media strategies

Post a Comment
Spam prevention
Spam prevention
Show All Comments
Rainmaker
586,166
Pamela Cendejas
Second Self Virtual Assistance - Kingman, AZ
Second Self Virtual Assistance (928) 692-3235

You're right, Adele.  Facebook can be confusing.  Anything "liked" on your personal account will post to your personal account.  Anything "liked" on your business account will stay on your business page.  Hope I understood what you were saying and that this helps.

Mar 06, 2015 06:10 AM #50
Rainmaker
586,166
Pamela Cendejas
Second Self Virtual Assistance - Kingman, AZ
Second Self Virtual Assistance (928) 692-3235

Happy to help, Kathleen.  Good luck with your future social media posts.

Mar 06, 2015 06:11 AM #51
Rainmaker
303,945
Tammy Adams ~ Realtor / Podcaster
Maricopa Real Estate Co - Maricopa, AZ
A Maricopa Agent who Works, Lives & Loves Maricopa

I think the key is to start discussions on stuff that matters but be yourself and have fun!

Mar 06, 2015 01:10 PM #52
Rainer
475,289
Kimo Jarrett
WikiWiki Realty - Huntington Beach, CA
Pro Lifestyle Solutions

I'm always curious about social media advocates, so, how much of your personal time is spent managing your social media marketing and are you tracking your time and results of time value to your sales directly attributed to your social media content? 

Mar 06, 2015 06:54 PM #53
Rainmaker
266,262
Dan Derito
Success! Real Estate - Brockton, MA

These are all good points Pamela. Staying positive is very important.

Mar 08, 2015 01:14 AM #54
Rainmaker
382,620
John F Muscarella
RIVER FARM PROPERTIES, LLC - Venice, FL
Broker/Owner, Venice, FL, Florida's Suncoast

Good post and found some new info to check out.  Thanks Pamela.

Mar 08, 2015 09:38 PM #55
Rainmaker
974,737
Beth and Richard Witt
Long Island Cash Home Buyer - Huntington, NY
Long Island Cash Home Buyer 516-330-6940

Great info Pamela... thanks for sharing... I will bookmark and share with Rich I think he may be very interested in your service...

Mar 09, 2015 01:33 AM #56
Rainmaker
586,166
Pamela Cendejas
Second Self Virtual Assistance - Kingman, AZ
Second Self Virtual Assistance (928) 692-3235

I agree, Tammy.  Thank  you for your comments.

Mar 09, 2015 03:02 AM #57
Rainmaker
586,166
Pamela Cendejas
Second Self Virtual Assistance - Kingman, AZ
Second Self Virtual Assistance (928) 692-3235

That's a great question, Kimo.  I spend about 15 minutes a day on social media.  I think a big misconception is that social media is a way to increase business.  That's the hope but not always the reality.  I use social media to increase my brand recognition and gain more online exposure while meeting some pretty incredible people.  I often get contacted by people right here in the rain. 

Mar 09, 2015 03:06 AM #58
Rainmaker
586,166
Pamela Cendejas
Second Self Virtual Assistance - Kingman, AZ
Second Self Virtual Assistance (928) 692-3235

I don't know how you can increase business with anything other than a positive attitude. Do you, Dan.  Good point.

Mar 09, 2015 03:07 AM #59
Rainmaker
586,166
Pamela Cendejas
Second Self Virtual Assistance - Kingman, AZ
Second Self Virtual Assistance (928) 692-3235

You're welcome, John.  Good luck with your pursuit.

Mar 09, 2015 03:07 AM #60
Rainmaker
586,166
Pamela Cendejas
Second Self Virtual Assistance - Kingman, AZ
Second Self Virtual Assistance (928) 692-3235

Thank you, Beth.  I'm here whenever you're ready.  Have a great day!

Mar 09, 2015 03:08 AM #61
Rainer
11,735
Susan Alvine
Nest Seekers International - East Hampton, NY

Great post Pamela! Many helpful hints. Its always important to stay positive!

Mar 10, 2015 06:50 AM #62
Rainmaker
586,166
Pamela Cendejas
Second Self Virtual Assistance - Kingman, AZ
Second Self Virtual Assistance (928) 692-3235

Hi Susan - Thank you so much for your comments.

Mar 10, 2015 09:27 AM #63
Rainer
29,042
Bradford Bateman Jr.
Bonita Springs, FL
Royal Shell Real Estate

In a nut shell, don't be salesy, be social! 

Mar 10, 2015 03:44 PM #64
Rainmaker
384,476
Randy Mitchelson,APR
iPartnerMedia.com #goipm & Homeland Heroes Home Loans - Bonita Springs, FL
First Impressions are made at First Click

The free mobile app called Facebook Pages Manager lets you more easily manage your business Facebook presence including statistics.

Even more important than having a Facebook Business Page is to have a properly optimized Google My Business page.

Mar 10, 2015 03:54 PM #65
Rainmaker
586,166
Pamela Cendejas
Second Self Virtual Assistance - Kingman, AZ
Second Self Virtual Assistance (928) 692-3235

Good point, Bradford.  Thank you for your comments.

Mar 11, 2015 02:58 AM #66
Rainmaker
586,166
Pamela Cendejas
Second Self Virtual Assistance - Kingman, AZ
Second Self Virtual Assistance (928) 692-3235

Those are both excellent tips, Randy.  Glad you mentioned Google My Business.  Everyone knows about FB pages, but I'm not sure how many are aware of Google My Business.

Mar 11, 2015 03:01 AM #67
Rainmaker
1,535,635
Sandy Padula and Norm Padula, JD, GRI
HomeSmart Realty West & Geneva Financial, Llc. - Carlsbad, CA
Presence, Persistence & Perseverance

Pamela Cendejas Excellent reminders to all of us in better methods of snagging potential clients off our social media sites. Thanks!

Mar 18, 2015 01:20 AM #68
Rainmaker
586,166
Pamela Cendejas
Second Self Virtual Assistance - Kingman, AZ
Second Self Virtual Assistance (928) 692-3235

Thank you for your comments, Sandy and Norm.  I appreciate your thoughts.

Mar 18, 2015 06:46 AM #69
Post a Comment
Spam prevention
Show All Comments

What's the reason you're reporting this blog entry?

Are you sure you want to report this blog entry as spam?

Rainmaker
586,166

Pamela Cendejas

Second Self Virtual Assistance (928) 692-3235
Free 1/2 Hour Plan of Action Consultation
*
*
*
*
Spam prevention

Additional Information