Someone shared with me the other day that they were too busy to take time away from their business to do a strategic plan, that they had a basic idea of what they wanted to get accomplished and that they just did the next thing in front of them as fast as possible. And that sounded good until I asked them this, “Are you tired?”
This is when they opened up that they go 90 to nothing all day and feel like butter that has been spread too thin over too much toast. They are succeeding by the world’s standards but are not really experiencing joy in their life. Strategic planning is NOT about getting more done in less time, or running around like a chicken with its head cut off, it is about focusing on the life you desire and architecting the steps to get there REGARDLESS of the market. If you are not making ends meet, it helps craft a strategy around your strengths that helps grow your business. If the money is flowing good but you are stressed out and not really experiencing joy, a good strategic plan can get you to that place where the money is still flowing good, but you are under control and comfortable knowing you are exactly where you are supposed to be. Wherever your situation, a good strategic plan is the cornerstone to a successful day / week / month / year / life!.