I was humbled today by a client who just engaged my services. Let’s call him Bill. Bill has been selling real estate for 25 years, and he’s in the top 30 agents in his marketplace. His annual sales volume is consistently between $15M and $20M, and he’s well-known and well-respected amongst his peers.
Sounds pretty good, right? Then why has Bill hired me?
It’s because he wants to do more, and be better. He’s ambitious and he’s motivated. Being in the top 30 agents in his market is quite an achievement, but he wants to be in the top 10 in his marketplace. $15-20M per year in sales is excellent, but he wants to be selling $30M a year. And he recognizes that to get to that next level, he needs some help.
And this is the thing that’s made Bill as successful as he’s been: his unwillingness to settle and assume he knows what he needs to know. What humbled me about Bill was his readiness to admit that there is still quite a bit about the business he doesn’t know, or isn’t doing. He’s aware that his use of technology could be better. He’s aware that a fresh approach might help him make the difference in his business. And he’s not afraid to admit that he doesn’t already know it all.
This is what makes a great real estate professional—when you come down to it, this is what makes a great person. When you can acknowledge that there is always something new to learn, always more experience to acquire, you’ll always have higher to rise. And the day any of us think we have it all figured out is the day we stop growing. And as for Bill? Check back in a year. I bet he’ll be exactly where he wants to be.
