If 57% of real estate buyers were holding portable devices to access your property listing, area information, you quickly realize the importance of mobile friendly websites.

Google and the army of bots to search and elevate or push down in the ranks. Has issued the decree. Make it mobile friendly by the deadline of April 21st, yesterday. Or suffer the consequences people.

Sobering. But pretty simple to swallow.

If your website is not mobile friendly you are losing real estate property buying customers.

Making it like NASCAR racing round and round.

With all those left hand tight turns.

At break your neck, gravity defying high speeds. 

Suddenly like someone pulled the plug. Yanked a vital  wire or two.

With everything that was a blur around you  now winding down. Becoming much slower in your delivery of real estate information.

Because your non mobile friendly website, blog platform, video channel, whatever media stream has a big four barrel carburetor throttle restrictor plate welded, bolted, slapped on it. Like it or not.

Chaining it down, losing vital horsepower. Like letting air out of four big slick tires. To become pancake flat. Causing wind drag damage in the drafting performance.

Not earning you a "say cheese, smile" spot in the winner's circle with waving black and white checkered flags.

Not switching hats of your sponsors as you drink whoever backs your racing program around the NASCAR circuits.

That sponsored you, have a high speed decal, on your car.

An embroidered matching patch on your color coordinated race suit.

No visit to shake up the bubbly to spray all over the pit crew.

After your dirt flinging, eye stinging spin your name in the grass ritual. 

Across the pavement with whatever you are driving to win, place, show. Followed by your reverse handstand off the driver's side door for the cheering hot, slightly intoxicated crowd. With heat and sun stroke. Suffering from too many barley pops, the adult grape drinks or jungle juice.

Mobile users for real estate information are way way different than your sit behind the desk tops ones.

They need snacks, finger food of small bites of information. To munch on like low hanging fruit for easy pickings on small hand held feature limited devices.

Mobile friendly video websites for on demand, open house show and tell. That is one often neglected, most misunderstood tool as well. But highly memorable, one slick and easy to maneuver way to get the real estate property listings delivered to the almighty target audiences.

Remember, 90% of mobile users climb on the Internet for making their real estate buying decisions. Help make sure they don't hit and run, flit because your website is not mobile friendly.

So like a naked sport bike, where it has the power, but minus all the chrome, bells, whistles.

Just cut to the chase with the meat and potatoes. Keep it simple, speed of thought quick. So they can pick up, head to the real estate check out for the hit and run, we're done. We less clicks to get there distractions or oh no, we went down the wrong rabbit trail, a box canyon.

Is your real estate website mobile friendly?

Is it sporting a responsive website design? With the rough endges, sharp corners polished off to be unrestrictive in your marketing stream? The real estate website you put out there better not be clunky. Folks should be able to spot it easily, pick up the navigation method quickly.

So from all four corners of the blue and green marble here we go, you're always idling, ready and waiting. If they are after real estate property for sale information at all hours of the day or night, no matter what their location.

I'm Maine REALTOR Andrew Mooers, ME Broker