I think by now we all know how Google likes to spring surprise algorithm changes on us at a moment's notice.
Unfortuantely, if you're site is not prepared, you can see your ranking plummet. That's terrible, especially if you have spent a lot of time focusing on making your site keyword heavy.
Just a few days ago, there was a new change to the alorithm released. But this time it actually focused on non-responsive sites.
Because so many people now (almost half) are browsing the internet using their smart phones or tablets, if your website isn't responsive you have a good chance of people moving on to one that is.
Google has now backed that up by dinging sites that aren't responsive. So it's something you want to keep in mind.
Now for many of you who belong to a big brokerage, chances are you're sites are fine. For others, who have your own sites, you might want to check with your webmaster.
An easy test is this: take out your phone or tablet and go to your site. Is it hard to browse? Does everything look a bit out of whack?
Then you've got a non-responsive site. And you need to get it fixed pronto!
If you don't have someone who manages your website for you, and your site operates on a WordPress platform, you have some options.
First, you can get a new theme for your site. Most of the themes out now will already be built in as responsive sites, so you won't have anything to worry about.
Your other option is to get a responsive plugin for WordPress. Here are a few:
With a reponsive site or plugin you will be good to go for this update. And, you're potential clients (including all those mobile savvy Millenials) will be happy to continue browsing.